Craig Smith

Observer
DISC Type : ci

Vice President of Marketing & Communications at Pressure Systems International

San Antonio, Texas, United States

Overview

Craig has no verified overview

Personality Overview

Value Driven

Curious

Assertive

They are generally strong communicators and are not easy to convince.  They are likely to ask many questions and look heavily for supporting information. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Craig has no verified topics they care about

Media Appearances

Craig has no verified media appearances

Work History

1-2019
Vice President of Marketing & Communications at Pressure Systems International
1-2019 - 3-2023
Marketing Manager at Pressure Systems International
2-2010 - 12-2018
Marketing Communications Manager at AXN Heavy Duty
2-1987 - 9-2007
Senior VP Design & Production at Utechniques Inc
1-1980 - 9-1986
Sales Associate at McNamara & Associates Commercial Art Studio

Education

1961 - 2019
Education details unavailable from School of Life

More Information

Social Presence :

Prographics :

Exp : 43 Location : San Antonio, Texas, United States Job Level : Senior Designation : Vice President of Marketing & Communications at Pressure Systems International
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Insights For Selling To Craig

During A Call Or A Meeting

DO's

  • Help them realize that there is no personal risk in making this decision
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Avoid making offhand commitments
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Craig is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Craig

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Craig move?

  • They like to analyze well and then make their decisions.
  • Can Craig take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Craig

Personality Compatibility


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