Criss Scruggs

Inspirer
DISC Type : id

Senior Director Product Marketing at BMC Software

Houston, Texas, United States

Overview

Criss has no verified overview

Personality Overview

Achievment Oriented

Charming & Persuasive

Confident & Optimistic

They don’t mind taking a stand if they believe in something.  They respond well to objective pitches but also attach some value to relationships. They usually prefer to drive the conversation.

Topics They Care About

Criss has no verified topics they care about

Media Appearances

Criss has no verified media appearances

Work History

6-2025
Senior Director Product Marketing at BMC Software
6-2020 - 6-2025
Director, Solutions Marketing at BMC Software
10-2016 - 6-2020
Sr. Manager, Solutions Marketing at BMC Software
1-2015 - 9-2016
Lead Solutions Marketing Manager at BMC Software
8-2011 - 1-2015
Senior Product Marketing Manager at BMC Software

Education

1998 - 2000
MBA from Rice Business
1990 - 1993
B.A. from University of Oklahoma

More Information

Social Presence :

Prographics :

Exp : 27 Location : Houston, Texas, United States Job Level : Senior Designation : Senior Director Product Marketing at BMC Software
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Insights For Selling To Criss

During A Call Or A Meeting

DO's

  • Get them to a point where they are ready to bat for your product internally
  • Refer to testimonials from well known people to highlight the value of your product
  • Look like someone who is on top of their game

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Don’t be very informal even if they are being so themselves
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Criss is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Criss

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Criss move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Criss take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Criss

Personality Compatibility


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