Cristal Ruvalcaba

Questioner
DISC Type : c

Community Relations Director at Merrill Gardens

Portland, Oregon, United States

Overview

Cristal has no verified overview

Personality Overview

Price-Sensitive

Cautious & Analytical

Systematic

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to fully evaluate every situation. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Cristal has no verified topics they care about

Media Appearances

Cristal has no verified media appearances

Work History

2-2026
Community Relations Director at Merrill Gardens
12-2025 - 3-2026
Marketer at Heart 2 Heart Hospice Care
1-2025 - 10-2025
Community Relations Director at Cogir Senior Living
3-2022
Assistant Women Soccer Coach at Aloha Highschool
12-2021 - 2-2025
Director of Sales and Outreach at Avamere Family of Companies

Education

8-2014 - 12-2016
Bachelor of Science - BS from Warner Pacific University
9-2012 - 6-2014
General Studies from Clark College

More Information

Social Presence :

Prographics :

Exp : 7 Location : Portland, Oregon, United States Job Level : Mid-senior Designation : Community Relations Director at Merrill Gardens

Interested in

Sports

Women’s Soccer, South-West Region All-Star

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Insights For Selling To Cristal

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Tell them that you will come back if you don’t have a good answer for a question
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cristal is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Cristal

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Cristal move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Cristal take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Cristal

Personality Compatibility


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