Cynthia Seeberger

Questioner
DISC Type : c

Sales Administrator at Nexigen

Cincinnati, Ohio, United States

Overview

Cynthia is an operations and revenue leader with over two decades of experience in customer-centric roles, sales, and marketing. She excels in process optimization and team development, holding cybersecurity certifications from Fortinet and a Bachelors degree in Business Administration.

Outside of her corporate roles, Cynthia has a strong background in health and wellness, having worked as a freelance group fitness instructor and nutritionist. This experience showcases her dedication to helping others improve both professionally and personally.

She describes herself as "Swiss Army Knife material, " highlighting her versatile skill set and adaptability across various business functions.

Personality Overview

Value Seeker

Not Easily Convinced

Cautious & Analytical

They are more likely than others to negotiate on pricing and terms.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to fully evaluate every situation.

Topics They Care About

Cyber Defense
She actively shares content on the evolving speed of ransomware attacks and the critical need for modern cyber defense to ensure business continuity.
Revenue Growth
Her 15+ years in sales and marketing have been focused on identifying market opportunities, securing contracts, and driving revenue.
Process Optimization
A core part of her professional identity, she focuses on building and mentoring teams to enhance operational efficiency and customer satisfaction.

Media Appearances

Cynthia has no verified media appearances

Work History

6-2025
Sales Administrator at Nexigen
11-2024
Owner at The Brand Bloomery
4-2023 - 1-2025
Marketing Director at Avid Autocare
10-2021
Accounting Controller at Eric’s Mechanical
10-2017
Group Fitness Instructor and Nutritionist at Freelance

Education

3-2023 - 3-2024
Bachelor of Science Business Administration from Western Governors University
2003 - 2005
Associate's Degree from Antonelli College

More Information

Social Presence :

Prographics :

Exp : 18 Location : Cincinnati, Ohio, United States Job Level : N/A Designation : Sales Administrator at Nexigen
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Insights For Selling To Cynthia

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Tell them that you will come back if you don’t have a good answer for a question
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cynthia is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Cynthia

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Cynthia move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Cynthia take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Cynthia

Personality Compatibility


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