Daijha is the Senior Manager of Corporate Media Relations for the Cleveland Cavaliers. A graduate of Syracuse University, she previously rose from intern to Senior Account Executive at Dix & Eaton, specializing in media relations, ESG communications, and research. Colleagues praise her positive, solutions-oriented approach on complex projects.
Outside of her corporate role, Daijha is a passionate storyteller and advocate who runs her own agency, Arrow Communications LLC, focused on elevating the narratives of small businesses in minority communities. A lifelong passion for advocacy earned her the nickname "Activist" from her grandmother when she was young.
She is the founder of her own public relations agency, Arrow Communications, which she runs outside of her full-time role.
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