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Daja Herald

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Senior Director Global Marketing at Curia
📍 Washington DC-Baltimore Area, United States

Daja is a senior marketing leader in the life sciences, pharmaceutical, and biotech industries. She excels at leading global teams in brand strategy, demand generation, and commercial operations. Colleagues describe her as a "tremendous leader," "strategic thinker," and "organized." She holds a B.B.A. from Seton Hall University.

During her time at Bioclinic, Daja successfully launched a new CNS imaging service, which captured significant early market share.

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Experience
15 Years
Current Role
Senior Director Global Marketing
Location
Washington DC-Baltimore Area, United States
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Daja cares about

Global Brand Strategy
Experienced in repositioning companies and leading multi-channel brand initiatives to drive revenue growth for life science organizations like Curia and WuXi AppTec.
HCP Engagement
A core focus of her past roles involved developing integrated marketing plans and congress strategies to advance investigator and site engagement for clinical trials.
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Career

Work history

10-2023 - 12-2024
Senior Director Global Marketing
Curia
3-2021 - 10-2023
Marketing Director, Commercial Operations
WuXi AppTec
10-2018 - 3-2021
Senior Manager, Field Marketing
WuXi AppTec
2-2011 - 11-2017
Manager, Global Marketing
Bioclinica
2-2008 - 1-2011
Sr. Marketing Specialist
Bioclinica
In the press

Media appearances

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Education
Bachelor of Business Administration (B.B.A.)
Seton Hall University
Education details unavailable
Seton Hall University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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