Dale Reed

Organizer
DISC Type : Sd

Client Relationship Manager at Cognizant

United States

Overview

Dale Reed is a Client Relationship Manager at Cognizant with over 25 years of experience in digital technology across sectors like finance, healthcare, and retail. Holding an MBA from The University of Chicago Booth School of Business, people often describe him as personable, diligent, and meticulous in building client relationships and exploring business opportunities.

He has a strong focus on professional development, having completed courses in negotiation strategies and the art of storytelling in sales. Dale is passionate about helping clients succeed in the modern digital landscape.

He believes that successful digital transformation is fundamentally more about people than it is about the technology itself.

Personality Overview

Slow Starter

Thoughtfully Quick

Strong-minded

Reading between the lines and seeing beyond your words comes naturally to them.  They might take some time to make their mind up but once they do, they don't change it easily. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Digital Transformation
He frequently posts about digital strategy and emphasizes that its success is less about technology and more about people.
Client Relationships
His role and background are centered on gaining a deep understanding of client needs, a skill his colleagues frequently praise.
Sales Storytelling
He recently completed a course on "Selling with Stories, " indicating an active interest in narrative-based sales techniques.

Media Appearances

Dale has no verified media appearances

Work History

4-2021
Client Relationship Manager at Cognizant

Education

Bachelor's degree from DePaul University
Master of Business Administration - MBA from The University of Chicago Booth School of Business

More Information

Social Presence :

Prographics :

Exp : 4 Location : United States Job Level : Middle Designation : Client Relationship Manager at Cognizant
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Insights For Selling To Dale

During A Call Or A Meeting

DO's

  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Suggest clear next steps with confidence, don't be vague or hesitant
  • Let them know of potential risks but suggest mitigation methods alongside

DONT's

  • Avoid putting conscious effort into relationship-building
  • Don't take their patience for granted, avoid long-winding sermons
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dale is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Dale

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Dale move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Dale take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Dale

Personality Compatibility


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