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Dan Williams

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Business Mentor at Virgin StartUp
📍 Cullingworth, England, United Kingdom

Dan Williams is the CEO of Orean, a private-label cosmetics manufacturer in the UK and US. He is a passionate leader who has driven tenfold revenue growth by focusing on client relationships over new accounts. He is recognized as one of The Manufacturer Top 100 for 2024.

Outside of his corporate role, Dan is a dedicated endurance athlete and a multiple Ironman finisher, having competed in the 2022 Ironman 70. 3 World Championship. He actively fundraises for the cancer support charity Look Good Feel Better, participating in significant challenges to raise awareness and funds.

Dan is undertaking an 874-mile cycling challenge from Lands End to John OGroats to support mens cancer workshops.

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Current Role
Business Mentor
Location
Cullingworth, England, United Kingdom
Personality Overview

How Dan shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Dan cares about

Ethical Manufacturing
He has led Orean to achieve B Corp certification, emphasizing a commitment to social and environmental performance, transparency, and accountability in the manufacturing process.
Client-centric Growth
His core business strategy is to grow by nurturing existing client relationships, providing a desirable manufacturing experience rather than chasing new accounts, leading to a tenfold increase in turnover.
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Career

Work history

6-2021 - 7-2025
Business Mentor
Virgin StartUp
1-2019
Chief Executive Officer
Orean
10-2012 - 12-2018
Commercial Director
Orean
4-2010 - 9-2012
Business Development Manager
Mibelle Group
5-2007 - 4-2010
Commercial Manager
Hallam Beauty Ltd
In the press

Media appearances

Dan Williams - Managing Director/CEO at Orean. UK/US. Featured in Spotify
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Orean's CEO Dan Williams Takes on the Ultimate Endurance Test for Look‑Good‑Feel‑Better UK. Featured in Global Cosmetics News
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Education
6-2021 - 11-2024
Master of Business Administration - MBA
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Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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