Dana Livingston

Observer
DISC Type : ci

Strategic Account Executive at Twilio

Pittsburgh, Pennsylvania, United States

Overview

Dana is a Strategic Account Executive at Twilio with deep experience in high-tech sales from her time at Salesforce and Lucid Software. She holds a Masters in Technology Management from Georgetown University, where she graduated Summa Cum Laude, and is a certified Value Selling professional.

Originally from Philadelphia, Dana is a Certified Professional Coach with a focus on executive coaching and Positive Intelligence. She is actively involved in her community, having volunteered with organizations like Cradles to Crayons, and enjoys sharing leadership insights, such as coaching tips from Ted Lasso.

She is a "Gartner Club 300" award winner for her sales achievements.

Personality Overview

Curious

Example Seeker

Assertive

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They often ask many questions and rely heavily on information and documentation. They are generally good communicators and can be hard to convince.

Topics They Care About

Executive Coaching
She is a Certified Professional Coach through iPEC and also a certified Positive Intelligence Coach, indicating a passion for professional and personal development.
Customer Data
Has posted about the value of Customer Data Platforms (CDPs) in the context of the Salesforce Marketing Cloud, suggesting an interest in data-driven marketing.
Community Volunteering
Shared her positive experience volunteering with Cradles to Crayons, demonstrating a personal commitment to giving back to the community.

Media Appearances

Dana has no verified media appearances

Work History

8-2025
Strategic Account Executive at Twilio
11-2023 - 3-2025
Certified Professional Coach at iPEC Coaching
1-2023 - 11-2023
Enterprise Account Executive, Financial Services at Lucid Software
1-2022 - 1-2023
Account Executive, Marketing Cloud - High Tech at Salesforce
2-2021 - 2-2022
Account Executive, Marketing Cloud at Salesforce

Education

2010 - 2012
Masters from Georgetown University
2023 - 2025
Education details unavailable from iPEC Coaching

More Information

Social Presence :

Prographics :

Exp : 14 Location : Pittsburgh, Pennsylvania, United States Job Level : Middle Designation : Strategic Account Executive at Twilio
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Insights For Selling To Dana

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Help them realize that there is no personal risk in making this decision
  • Build rapport, it will come handy to handle hard questions later

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dana is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Dana

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Dana move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can Dana take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Dana

Personality Compatibility


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