Daniel Hough

Supporter
DISC Type : s

Manager, Customer Experience & Insights at Cencora

Lawrence, New Jersey, United States

Overview

Daniel is an experienced Market Research Manager at Cencora with a history of success as a consultant and practitioner. He specializes in leveraging diverse qualitative and quantitative research to create targeted and effective solutions for various business intelligence challenges. He holds a Masters from the University of Phoenix.

Based on his past writings, Daniel appears to have a keen interest in brand identity and marketing. He has authored posts on concepts like "brand tribes" and has specifically analyzed the branding and logo strategy of the National Basketball Association (NBA).

After working as a contractor at AmerisourceBergen for seven months, he successfully transitioned into a full-time position with the company.

Personality Overview

Social Proof Driven

Procedural

Slow To Decisions

They are good and approachable with everyone, internally and externally.  They are unlikely to become strong champions as they don't prefer pushing other people. They prefer to follow rules and procedures.

Topics They Care About

Market Research
He oversees custom market research initiatives and contributes to enterprise-wide research capabilities at Cencora.
Customer Experience
His current role is Manager, Customer Experience & Insights, indicating a professional focus on the customer journey and related intelligence.
Brand Strategy
He has a background in advising on brand strategies and has authored blog posts on topics like brand image and brand tribes.

Media Appearances

Daniel has no verified media appearances

Work History

1-2022
Manager, Customer Experience & Insights at Cencora
6-2021 - 1-2022
Market Research Manager at AmerisourceBergen
5-2018 - 5-2020
Market Research Manager at Educational Testing Service (ETS)
1-2017 - 5-2018
Market Research Consultant at MHT Research
9-2013 - 1-2017
Market Research Project Manager at Tenet Partners

Education

2007 - 2009
Masters from University of Phoenix
Bachelor of Arts from Rutgers University–Newark

More Information

Social Presence :

Prographics :

Exp : 21 Location : Lawrence, New Jersey, United States Job Level : Middle Designation : Manager, Customer Experience & Insights at Cencora
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Insights For Selling To Daniel

During A Call Or A Meeting

DO's

  • If possible, connect them to existing customers
  • Focus your pitch on the impact that you could help them have on their organization
  • Engage other key stakeholders on their side and leverage if they approve of your product

DONT's

  • Avoid saying anything that sounds like a risky proposition
  • Don’t use phrases like ‘there might be’, ‘we haven’t yet’, ‘latest technology’ etc.
  • Don’t keep pushing them for a straight answer, just make your own conclusions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Daniel is

  • Low-risk, go-ahead from other stakeholders and successful evaluation as per process matter the most to them.
  • Will you ever get a clear answer from Daniel

  • They don’t say no very often, and can take you around in circles sometimes.

Insights For Deal Planning

    How fast (or slow) will Daniel move?

  • They do not like to rush and can be quite slow in their decision making.

  • Can Daniel take some risk or not?

  • They are risk-averse and like to make decisions that others support.

You And Daniel

Personality Compatibility


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