Daniel Hurst

Energizer
DISC Type : I

Lead Designer at Superdry

Greater Preston Area, United Kingdom

Overview

Daniel is a multi-disciplined Lead Designer at Superdry with over 15 years of experience in the clothing industry, specializing in all aspects of menswear. He has a background working for suppliers, high street brands like Matalan, and major labels. He holds a degree from the University of Lancashire.

Driven and enthusiastic, Daniel has an entrepreneurial side, having founded Modern Verse Design, a freelance company. This venture focuses on mens apparel, print, graphics, and trend analysis, reflecting a deep personal commitment to his craft outside of his corporate roles.

Uniquely, despite his specialization in menswear, he has also successfully designed womenswear graphics and prints for several leading high street fashion brands.

Personality Overview

Relationship Oriented

Enthusiastic

Imaginative

They excel at seeing the bigger picture, and the long-term impact of their decisions.  They are people oriented, friendly and like creating new connections. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Menswear Design
His career spans over 15 years focusing on garment design, range building, and other key aspects of menswear for major brands.
Trend & Colour Analysis
A core part of his expertise is analyzing fabric, color, and market trends to inform his design work for both corporate and freelance projects.
High Street Fashion
He has significant experience working as a Senior Designer for Matalan and supplying graphics to a number of other leading high street brands.

Media Appearances

Daniel has no verified media appearances

Work History

9-2020
Lead Designer at Superdry
8-2018 - 9-2020
Graphic Designer at Superdry
8-2017 - 9-2020
Graphic Designer at Superdry
5-2015 - 8-2017
Owner at Modern Verse Design
8-2012 - 2-2015
Senior Designer at Matalan

Education

1999 - 2004
2.1 from University of Lancashire

More Information

Social Presence :

Prographics :

Exp : 19 Location : Greater Preston Area, United Kingdom Job Level : Mid-senior Designation : Lead Designer at Superdry
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Insights For Selling To Daniel

During A Call Or A Meeting

DO's

  • Share some stories about how you you have helped people in similar positions succeed
  • Do some small talk, ask them how things are going on their side
  • Talk anecdotally about the customer experience that your product offers

DONT's

  • Don’t be excessively objective, be a storyteller
  • Avoid cutting into their flow
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Daniel is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Daniel

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Daniel move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Daniel take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Daniel

Personality Compatibility


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