Daniel Peña R. {Hiring}

Examiner
DISC Type : cs

VP, Inception Fund at MrPink VC

San Francisco, California, United States

Overview

Daniel Peña R. is the Founder and CEO of DevSavant and a Partner at MrPink VC, where he helps investors and tech companies scale startups through custom software and talent. A lawyer from Universidad del Rosario with a specialization in M&A, he has over a decade of experience advising companies.

He values authenticity and directness in his interactions, encouraging people to share their passions and what they are currently learning, beyond just their professional accomplishments. He actively seeks to connect with founders and investors in major tech hubs to exchange ideas and explore new opportunities.

Unique fact: He is a lawyer by training, specializing in M&A and Corporate Law, who transitioned into founding both a software company and a venture capital firm.

Personality Overview

Late Adopter

Tough To Convince

Process Oriented

They do not like taking risks at all and go for proven options in the end.  They tend to be clear about their needs and limitations and are unlikely to promise too much. Being observant comes to them naturally.

Topics They Care About

Startup Scaling
Helps venture capital and private equity firms ensure their portfolio companies have the right tech and talent to scale without sacrificing quality.
AI Business Strategy
Writes about the "second wave" of AI startups moving beyond cost-cutting to create new products and has authored articles on the reputational risks of generative AI.
LATAM Tech Ecosystem
His VC fund invests in the CAPUC region (Colombia, Argentina, Peru, Uruguay, Chile) and he writes about the benefits of US companies outsourcing to Latin America.

Media Appearances

Dynamic Talent Acquisition with Daniel Peña Rodero, CEO DevSavant. Featured in Spotify

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Daniel Pena | Co‑founder & CEO – DevSavant Inc – Forbes Councils. Featured in Forbes

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Daniel Peña Ronderos – Founder and Chief Executive Officer at DevSavant. Featured in The Org

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Work History

11-2024
VP, Inception Fund at MrPink VC
2-2021
Founder and Chief Executive Officer at DevSavant
2-2020 - 1-2025
Co-Founder [EXIT] Endeavor Scale-Up Program at Ressolve
12-2019 - 2-2021
Co-Founder & Chief Executive Officer at JAYA Company
7-2018 - 12-2019
Co-Founder & Chief Business Officer at JAYA Company

Education

2017 - 2018
Corporate Specialist M&A and Corporate Law from Pontificia Universidad Javeriana
2009 - 2014
Abogado/Lawyer from Universidad del Rosario

More Information

Social Presence :

Prographics :

Exp : 13 Location : San Francisco, California, United States Job Level : Senior Designation : VP, Inception Fund at MrPink VC
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Insights For Selling To Daniel

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't be very accepting if that is your natural style, stay firm
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Daniel is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Daniel

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Daniel move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Daniel take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Daniel

Personality Compatibility


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