Daniel Vassallo in

Daniel Vassallo

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Working for myself at Small Bets
📍 Greater Seattle Area, United States

Daniel Vassallo is an entrepreneur and former Amazon Web Services software engineer who founded the online community "Small Bets". He leveraged his background, including a Bachelor of Science from the University of London, to build and successfully sell his business to Gumroad, championing a philosophy of sustainable, independent entrepreneurship.

Based in the Pacific Northwest, Daniel has built a lifestyle centered on financial freedom and self-employment after leaving the corporate world. He recently turned 40 and often shares insights from his personal and professional journey with his online audience, showing an appreciation for his regional surroundings.

He successfully sold his bootstrapped business, Small Bets, for $3. 6 million.

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Experience
16 Years
Current Role
Working for myself
Location
Greater Seattle Area, United States
Personality Overview

How Daniel shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Daniel cares about

Small Bets Philosophy
He champions building small, sustainable, and profitable internet businesses over pursuing high-risk, venture-backed startups.
Online Communities
He built, grew, and sold the "Small Bets" community, which generated $400K in annual revenue, demonstrating deep expertise in community management.
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Career

Work history

5-2019
Working for myself
Small Bets
7-2012 - 2-2019
Software Development Engineer
Amazon Web Services
11-2010 - 7-2012
Software Development Engineer
Amazon Web Services
10-2008 - 4-2010
Software Developer
Cyber Pass Ltd
In the press

Media appearances

Taking small bets with Daniel Vassallo [#34]. Featured in Apple Podcasts
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22/ Daniel Vassallo: Building credibility through small bets. Featured in Spotify
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Education
Bachelor of Science
University of London
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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