Danielle F.

Observer
DISC Type : ic

Influencer Marketing Lead at Simify

Melbourne, Victoria, Australia

Overview

Danielle is the Influencer Marketing Lead at Simify, where she developed the companys global influencer program from the ground up. Her experience includes managing campaigns for major beauty brands like Elemis, Rimmel London, and NYX Cosmetics. She holds a Bachelors degree from Liverpool John Moores University.

Outside of her formal roles, Danielle has a passion for travel, having taken a career break to pursue it before launching her own freelance business. She is deeply immersed in the influencer landscape and social media, which she follows with great personal interest.

She built Simifys entire influencer marketing strategy from scratch.

Personality Overview

Curious

Assertive

Value Driven

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally strong communicators and are not easy to convince. They are likely to ask many questions and look heavily for supporting information.

Topics They Care About

Influencer Strategy
Develops and leads influencer strategy to support brand priorities, and has experience building programs from the ground up at Simify.
Global Beauty Brands
Has extensive experience managing campaigns for global beauty brands including Elemis, Rimmel London, Max Factor, NYX Cosmetics, Dove, and Garnier.
Team Leadership
Manages and mentors the influencer team at Simify, provides guidance on workflows, and is actively involved in hiring for her team.

Media Appearances

Danielle has no verified media appearances

Work History

11-2025
Influencer Marketing Lead at Simify
2-2025 - 11-2025
Influencer Marketing Manager at Simify
12-2024 - 2-2025
Freelance Influencer Marketing Manager at Freelance
1-2024 - 10-2024
Influencer Marketing Manager at Campfire
7-2022 - 1-2024
Senior Influencer Marketing Executive at Campfire

Education

2.1 Bachelor's degree from Liverpool John Moores University

More Information

Social Presence :

Prographics :

Exp : 7 Location : Melbourne, Victoria, Australia Job Level : Middle Designation : Influencer Marketing Lead at Simify
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Insights For Selling To Danielle

During A Call Or A Meeting

DO's

  • Be prepared for a lot of questions, answer them objectively
  • Build rapport, it will come handy to handle hard questions later
  • Share testimonials from known people and give multiple examples of product value

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Danielle is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Danielle

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Danielle move?

  • They like to analyze well and then make their decisions.
  • Can Danielle take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Danielle

Personality Compatibility


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