Daphne Teremetz

Questioner
DISC Type : c

Director at Saison Wines

London, England, United Kingdom

Overview

Daphne Teremetz is the Director of Saison Wines, an importer and agent connecting quality growers with top operators. With over a decade of experience, she previously led wine buying for major UK retailers like Waitrose, Spar, and Marks & Spencer. She holds a WSET Level 4 Diploma and was named Retail Buyer of the Year.

Having grown up in France and the UK, Daphne is multilingual and uses her language skills professionally. She appreciates grit and tenacity in business leaders and has an ear for music, showing a particular fondness for the band Deacon Blue. Her career began in womenswear merchandising before she pursued her passion for wine.

Unique fact: Daphne won the prestigious Drinks Business "Retail Buyer of the Year" award in 2016 for her transformative work on Spars wine range.

Personality Overview

Cautious & Analytical

Not Easily Convinced

Price-Sensitive

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to do thorough analysis of any situation.

Topics They Care About

Retail Wine Strategy
Has extensive experience developing and overhauling wine ranges for major UK supermarkets including Waitrose, Spar, and Marks & Spencer to drive sales growth.
Grower & Producer Relations
Her current role focuses on connecting high-quality growers and producers with the best operators in their markets, a core theme throughout her career.
French Wines
Grew up in France and has been professionally responsible for buying French wine regions like Bordeaux, Loire, and Rhône for Waitrose. She is also an experienced judge of French wines.

Media Appearances

Daphne has no verified media appearances

Work History

12-2024
Director at Saison Wines
6-2016 - 8-2024
Wine Buyer at Waitrose
6-2014 - 6-2016
BWS Trading Manager, Wines at Spar (UK) Ltd
7-2011 - 5-2014
Wine Direct at Marks and Spencer
6-2003 - 6-2011
Merchandising, Womenswear at Marks and Spencer

Education

2015 - 2015
WSET® Level 4 Diploma in Wines and Spirits from Wine & Spirit Education Trust

More Information

Social Presence :

Prographics :

Exp : 22 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Director at Saison Wines
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Insights For Selling To Daphne

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Tell them that you will come back if you don’t have a good answer for a question
  • Share as much information as possible regarding your product

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Daphne is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Daphne

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Daphne move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Daphne take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Daphne

Personality Compatibility


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