Dara Cummins

Energizer
DISC Type : I

Global Marketing Director at PARLUX LTD.

New York, New York, United States

Overview

Dara has no verified overview

Personality Overview

Believer

Full Of Energy

Informal

They are really good at seeing what the long-term impacts of their decisions could be.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are always positive and upbeat, so take their promises with a pinch of salt.

Topics They Care About

Dara has no verified topics they care about

Media Appearances

Dara has no verified media appearances

Work History

7-2024
Global Marketing Director at PARLUX LTD.
12-2021 - 8-2024
Senior Global Marketing Manager at PARLUX LTD.
9-2020 - 12-2021
Brand Manager at Boll & Branch
2-2020 - 9-2020
Associate Manager, Fine Fragrance at L Brands
8-2018 - 9-2020
Assistant Manager, Pink Beauty at L Brands

Education

Bachelor's degree from University of Michigan

More Information

Social Presence :

Prographics :

Exp : 9 Location : New York, New York, United States Job Level : Mid-senior Designation : Global Marketing Director at PARLUX LTD.
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Insights For Selling To Dara

During A Call Or A Meeting

DO's

  • Do some small talk, ask them how things are going on their side
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Use phrases like ‘people will love’, ‘massive impact’ etc.

DONT's

  • Don’t assume a yes just because they have not said no
  • Don’t be too formal, focus on building comfort and trust
  • Avoid ifs and buts, don’t talk too much about the risks etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dara is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Dara

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Dara move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Dara take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Dara

Personality Compatibility


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