David Barton

Inspirer
DISC Type : id

UK Group Chief Executive Officer at Teqnion

Royal Sutton Coldfield, England, United Kingdom

Overview

David Barton is the UK Group Chief Executive Officer for Teqnion, responsible for a portfolio of over 15 SMEs. He is a private equity specialist with a proven "full-cycle" track record, having previously led a manufacturing SME as CEO through a strategic turnaround and successful trade exit. He holds an MBA Essentials from the London School of Economics.

A unique fact about David is that he successfully led the exit of ELEY Limited from private equity ownership to a trade buyer in December 2022, demonstrating his expertise in delivering investor liquidity.

Personality Overview

Achievment Oriented

Decisive

Confident & Optimistic

They respond well to objective pitches but also attach some value to relationships.  They usually prefer to drive the conversation. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

PE Value Creation
He has a proven "full-cycle" track record, leading a PE-backed manufacturing SME through a strategic turnaround to a successful trade exit in 2022.
Buy-and-Build Strategy
This is a core competency, currently applied in his role at Teqnion, a public VC that grows by acquiring quality SMEs.
SME Scaling
His current role involves managing and growing Teqnion's UK portfolio of 15+ small and medium-sized enterprises.

Media Appearances

David has no verified media appearances

Work History

6-2025
UK Group Chief Executive Officer at Teqnion
1-2025 - 6-2025
Managing Director at Readymade Gates Ltd
1-2024 - 12-2024
Managing Director at GMK Ltd
8-2020 - 12-2023
Chief Executive Officer at ELEY Limited
1-2012 - 8-2020
Global Sales & Marketing Director at ELEY Limited

Education

MBA Essentials from The London School of Economics and Political Science (LSE)

More Information

Social Presence :

Prographics :

Exp : 23 Location : Royal Sutton Coldfield, England, United Kingdom Job Level : Leadership Designation : UK Group Chief Executive Officer at Teqnion
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Insights For Selling To David

During A Call Or A Meeting

DO's

  • Get them to a point where they are ready to bat for your product internally
  • Refer to testimonials from well known people to highlight the value of your product
  • Look like someone who is on top of their game

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with David is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from David

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will David move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can David take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And David

Personality Compatibility


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