David Cass

Evaluator
DISC Type : dcs

Chief Information Security Officer at Keyrock

New York, New York, United States

Overview

David Cass is the Global CISO at GSR, a crypto market maker, and President of CISOs Connect, a peer-driven cybersecurity community. An expert in digital assets, compliance, and data protection, he holds an MBA from MIT Sloan and teaches cybersecurity at Harvard Extension School.

Beyond his corporate roles, David is an adjunct faculty member at Harvard, sharing his expertise with the next generation of cybersecurity leaders. He is also an author, having co-written a book on blockchain and Web 3. 0 for business lawyers, and is described as an avid runner.

Unique Fact: David leads the Cryptocurrency and Digital Banking Practice as a Senior Partner at the firm Law and Forensics.

Personality Overview

Hard To Convince

Thorough Evaluator

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Digital Asset Security
As the Global CISO for a crypto market maker (GSR) and a practice leader at Law and Forensics, he is deeply involved in securing blockchain and digital banking.
Cybersecurity Community
In his role as President of CISOs Connect, he focuses on fostering collaboration, peer engagement, and knowledge sharing among top cybersecurity executives to advance the industry.
Financial Services Fraud
He recently collaborated on an article for American Banker discussing how fraud impacts the liquidity and stability of financial institutions, advocating for proactive, integrated risk strategies.

Media Appearances

Dreamit Cyber Founders Summit: David Cass (CISO) from Keyrock. Featured in Spotify

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Locked Down Episode 12 – Featuring David Cass, CISO at Keyrock. Featured in Apple Podcasts

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Bolstering Our Team with Senior Talent – Announcement of David Cass as Chief Information Security Officer. Featured in Keyrock (company blog)

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Work History

9-2025
Chief Information Security Officer at Keyrock
4-2022
President at CISOs Connect and Security Current
1-2015
Board of Directors Member & Key Contributor at CISOs Connect and Security Current
1-2022
Senior Partner at Law and Forensics
6-2021
Adjunct Faculty & Advisory Board Member at Harvard Extension School

Education

2010 - 2012
Master of Business Administration (MBA) from MIT Sloan School of Management
2002 - 2006
M.S.E. from University of Pennsylvania

More Information

Social Presence :

Prographics :

Exp : 23 Location : New York, New York, United States Job Level : Leadership Designation : Chief Information Security Officer at Keyrock
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Insights For Selling To David

During A Call Or A Meeting

DO's

  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with David is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from David

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will David move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can David take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And David

Personality Compatibility


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