David Guilford

Captain
DISC Type : DS

Director of Sales at trueCABLE

Birmingham, Alabama, United States

Overview

David has no verified overview

Personality Overview

Long-Term Thinker

Dynamic But Sincere

Decisive But Calm

Reading between the lines and seeing beyond your words comes naturally to them.  They are very professional in their approach and can weigh multiple perspectives together. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

David has no verified topics they care about

Media Appearances

David has no verified media appearances

Work History

2-2026
Director of Sales at trueCABLE
8-2025 - 1-2026
Director of Sales at Alexander Shunnarah Trial Attorneys
5-2024 - 3-2025
Director of Sales at ARC Abrasives, Inc.
12-2023 - 5-2024
Vice President of Sales at Suhner Abrasive USA
6-2019 - 12-2023
Managing Director at Suhner Abrasive USA

Education

2009 - 2012
Bachelor of Business Administration (B.B.A.) from Shorter University
2003 - 2007
Education details unavailable from Rome High School

More Information

Social Presence :

Prographics :

Exp : 13 Location : Birmingham, Alabama, United States Job Level : Mid-senior Designation : Director of Sales at trueCABLE
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Insights For Selling To David

During A Call Or A Meeting

DO's

  • Let them know of potential risks but suggest mitigation methods alongside
  • During followups, use phone or text if needed, they should be fine
  • Use phrases like 'your team deserves', 'best in class' etc.

DONT's

  • Avoid putting conscious effort into relationship-building
  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with David is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from David

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will David move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can David take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And David

Personality Compatibility


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