David Potovsky

Energizer
DISC Type : I

Senior Advisor, Structured Contracts at Clean Power Alliance

San Anselmo, California, United States

Overview

David Potovsky is a Senior Advisor at Clean Power Alliance with 18 years of experience in renewable energy, specializing in structured contracts and power procurement. He has originated over 50 commercial and industrial solar projects and holds a BA from California Polytechnic State University-San Luis Obispo.

He authored an article exploring how school districts could use the financial savings from solar energy to better fund teacher salaries.

Personality Overview

Informal

Big Picture Person

Relationship Oriented

They are naturally enthusiastic, so take their promise with a pinch of salt.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They excel at seeing the bigger picture, and the long-term impact of their decisions.

Topics They Care About

Renewable Energy Procurement
He has extensive experience leading solicitations, negotiating long-term energy contracts, and managing new project implementation from construction to commercial operation.
Solar Project Origination
Personally responsible for originating over 50 commercial and industrial solar projects for diverse sectors including retail, agriculture, municipal, and education.
Community Choice Aggregation
Has deep expertise in California's Community Choice Aggregation (CCA) programs, having worked for MCE (the state's first CCA) and now Clean Power Alliance.

Media Appearances

Our Team | Clean Power Alliance. Featured in Clean Power Alliance

See Now

Work History

1-2024
Senior Advisor, Structured Contracts at Clean Power Alliance
6-2016 - 1-2024
Principal Power Procurement Manager at MCE, California’s First Community Choice Aggregation Program
1-2015 - 5-2016
Lead Commercial Project Developer at Sungevity
8-2013 - 12-2014
Lead Commercial Project Developer at Sunetric
Senior Project Developer at Borrego Solar

Education

BA from California Polytechnic State University-San Luis Obispo

More Information

Social Presence :

Prographics :

Exp : 12 Location : San Anselmo, California, United States Job Level : N/A Designation : Senior Advisor, Structured Contracts at Clean Power Alliance
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Insights For Selling To David

During A Call Or A Meeting

DO's

  • Talk about their team and how your product will help them do things better and easier
  • Speak enthusiastically with energy, maintain a clear and confident tone
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.

DONT's

  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Avoid overloading them with too much detail
  • Don’t be excessively objective, be a storyteller

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with David is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from David

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will David move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can David take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And David

Personality Compatibility


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