David Rosenthal

Collaborator
DISC Type : si

Director of Business Development at Goodpath

New York, New York, United States

Overview

David Rosenthal is a SaaS executive and startup advisor specializing in business development and go-to-market strategies for technology companies. Currently a Principal at BairesDev, he has held senior sales and development roles at firms like Pay Theory and Dock Health. Colleagues describe his approach as strategic and adept. He holds a BA from Yeshiva University.

He actively leverages his network to solve specific client needs, such as finding underwriting solutions for fintech lenders or call center services for healthtech companies.

Personality Overview

Consensus Builder

Fair-minded

Appreciative

They are more likely to opt for solutions that are proven in the market.  Scenarios where both sides can come out as winners appeal to them greatly. Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are.

Topics They Care About

Healthtech Solutions
He has held director-level roles at healthtech companies like Goodpath and Dock Health and actively sources solutions for his healthtech clients.
Fintech Lending
Has experience as Sr. Director at Pay Theory and has posted about helping fintech lending clients with underwriting challenges.
Startup Growth
Identifies as a Startup Advisor and has a career focused on building sales and business development functions for early-stage companies.

Media Appearances

David has no verified media appearances

Work History

5-2025
Director of Business Development at Goodpath
4-2020
Sr. Sales Operations Manager at Martal Group
5-2025 - 10-2025
Director of Business Development at Dock Health
10-2023 - 2-2025
Sr. Director, Business Development at Pay Theory
2-2015 - 2-2024
Head of Sales at Zipmark Inc.

Education

2002 - 2006
BA from Yeshiva University

More Information

Social Presence :

Prographics :

Exp : 10 Location : New York, New York, United States Job Level : Mid-senior Designation : Director of Business Development at Goodpath
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Insights For Selling To David

During A Call Or A Meeting

DO's

  • Show genuine interest in solving their problems
  • Use testimonials, case studies to show them why it is a low-risk, high-value decision
  • Be visibly appreciative of their actions during your interactions

DONT's

  • Don’t push them to make decisions very fast, let them take their time
  • Don’t ask too many questions that sound too dry and objective
  • Don’t sound very transactional

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with David is

  • Relationships can sway their decisions, followed by the low risk and the presence of good evidence.
  • Will you ever get a clear answer from David

  • They are diplomatic when needed and rarely say no directly.

Insights For Deal Planning

    How fast (or slow) will David move?

  • Even if they are engaged and friendly, they can take their time to make decisions.
  • Can David take some risk or not?

  • They probably won’t put a lot at risk.

You And David

Personality Compatibility


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