Dawn Lewis

Critic
DISC Type : C

Director of Marketing at Squire Patton Boggs

Greater Manchester, England, United Kingdom

Overview

Dawn has no verified overview

Personality Overview

Information Seeker

Negotiator

ROI Driven

They prefer to do logical analysis and value evidence over emotions.  It is very likely that they will negotiate pricing or other important terms. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

Dawn has no verified topics they care about

Media Appearances

Dawn has no verified media appearances

Work History

5-1994
Director of Marketing at Squire Patton Boggs
6-1989 - 5-1994
Legal Executive at Pannone LLP
9-1985 - 6-1989
Legal Executive at March Pearson & Skelton

Education

FCIM from CIM | The Chartered Institute of Marketing
1994 - 1999
2:2 from The Manchester Metropolitan University

More Information

Social Presence :

Prographics :

Exp : 40 Location : Greater Manchester, England, United Kingdom Job Level : Mid-senior Designation : Director of Marketing at Squire Patton Boggs
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Insights For Selling To Dawn

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Be formal and objective, they will appreciate it more

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Do not use very emotional or colorful language
  • Make extra effort to not seem pushy or confrontational

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dawn is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Dawn

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Dawn move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Dawn take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Dawn

Personality Compatibility


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