Dean Dempsey in

Dean Dempsey

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Marketing and Innovations Director at Healthier Brands Limited - Naturelly
📍 Greater Manchester, England, United Kingdom

Dean is the founder and Marketing & Innovations Director of Healthier Brands & Naturelly, with over 25 years of experience as a multi-award-winning brand marketer. Educated at Bournemouth University, he is described by colleagues as creative, hugely enthusiastic, and a driven leader who produces results. He excels at launching new ventures with energy and zeal.

His entrepreneurial journey is deeply personal, as he founded his healthy snack company, Naturelly, after struggling to find suitable treats for his two young daughters. This mission to provide healthier alternatives for children is a core driver for his work. He is focused on creating products with added nutritional benefits like fibre.

Unique fact: Dean created his award-winning healthy jelly snack, Naturelly, after being inspired by the popularity of jelly drinks in Asia.

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Experience
27 Years
Current Role
Marketing and Innovations Director
Job Level
Mid-senior
Location
Greater Manchester, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Dean cares about

Healthy Food Innovation
He founded Naturelly to fill a market gap for healthy kids' snacks and consistently explores adding functional benefits like fibre and protein to consumer products.
CPG Brand Building
With over 25 years of marketing experience for brands like Pepsi and Red Bull, he now focuses on creating and growing his own consumer packaged goods brands.
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Career

Work history

7-2015
Marketing and Innovations Director
Healthier Brands Limited - Naturelly
10-2011 - 7-2015
Partner
Multiply
3-2000 - 9-2011
Chief Inventor / Managing Director
Madmedia Limited
3-2000 - 9-2011
Managing Director
Madmedia Limited
1999 - 2001
Business Development / Creative Planner
KLP Euro RSCG
In the press

Media appearances

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Education
1992 - 1995
Business & Marketing
Bournemouth University
1995 - 1997
HNC
Bournemouth Institute of Art & Design
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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