Deanna Santiago

Trailblazer
DISC Type : DI

Sr. Life Cycle Consultant at ADP

Honolulu, Hawaii, United States

Overview

Deanna Santiago is a client-focused Sr. Life Cycle Consultant at ADP, specializing in helping Hawaiian businesses with benefits administration, HR strategy, and compliance. With a background in sales and business development, colleagues describe her as a dedicated and talented professional. She holds a Masters degree from Western Governors University.

Outside of work, Deanna is deeply committed to her community. She is actively involved with the Hispanic Chamber of Commerce Hawaii and is passionate about supporting and promoting local businesses. She enjoys creating connections through professional networking events.

She was selected to serve on the Board of Directors for the Hispanic Chamber of Commerce Hawaii.

Personality Overview

Values Relationships

Persuasive

Friendly But Fast

A combination of speed and relationship gets the best response from them.  They are more likely to accept new and exciting technologies. They prefer to ensure that they are in control of the situation.

Topics They Care About

Benefits Administration
Her current role at ADP focuses on partnering with clients to navigate onboarding, open enrollment, and benefits administration to ensure compliance and a smooth employee experience.
Business Development
She has a strong background in sales and business development from her time at ProService Hawaii, where she consistently exceeded sales targets by building key relationships.
Supporting Local Businesses
She publicly expresses her excitement and support for local Hawaiian businesses, indicating a passion for contributing to the local economy.

Media Appearances

Deanna has no verified media appearances

Work History

10-2025
Sr. Life Cycle Consultant at ADP
1-2024 - 10-2025
Business Development Manager at ProService Hawaii
6-2023 - 1-2024
Sales Engineer at ProService Hawaii
2-2023 - 6-2023
Sales Operations Coordinator at Makai HR
3-2021 - 2-2023
Sales Manager at Holokai Catamaran

Education

2017 - 2019
Master's degree from Western Governors University
2013 - 2016
Bachelor's degree from Ramapo College of New Jersey

More Information

Social Presence :

Prographics :

Exp : 6 Location : Honolulu, Hawaii, United States Job Level : Middle Designation : Sr. Life Cycle Consultant at ADP
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Insights For Selling To Deanna

During A Call Or A Meeting

DO's

  • Display high self-confidence and expect them to have a strong personality.
  • Give them control of the sales process
  • Ask them for a lunch or coffee once some rapport has been established

DONT's

  • Don't make any commitments that you might not be able to fulfill
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Do not look like someone who doesn’t know what they are talking about

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Deanna is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Deanna

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Deanna move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Deanna take some risk or not?

  • If necessary, they will be ready to take risks.

You And Deanna

Personality Compatibility


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