Deeana Radley

Activist
DISC Type : Cd

SEO Specialist, Brainrider @ Meta at Brainrider

Laval, Quebec, Canada

Overview

Deeana is an award-winning senior search engine optimization (SEO) specialist with a background in journalism and media studies. Her experience spans agency-side consulting at Accenture, in-house roles in the SaaS industry, and her current embedded contractor position at Meta, focusing on data-driven marketing decisions.

Outside of her core responsibilities, Deeana is committed to continuous learning and staying at the forefront of technology. She has recently completed Google Cloud courses on Generative AI and Large Language Models, demonstrating a proactive approach to upskilling in emerging and impactful fields.

As part of the Global Business Marketing SEO Team at Meta, she won the "Performance & Results" award from BrightEdge.

Personality Overview

Value Conscious

Perfectionist

Meticulous

They respond well to confident salespeople.  They care equally about the product and its potential impact. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

SEO Evangelism
Her role involves providing in-depth SEO guidance and training across large organizations to cement SEO as a company-wide process and improve organic search performance.
Data-driven Content
With a background in journalism, she specializes in creating and auditing content, using data analysis and keyword research to inform content marketing development.
Generative AI
Actively upskilling in new technologies, having recently completed Google Cloud certifications in Generative AI and Introduction to Large Language Models.

Media Appearances

Deeana has no verified media appearances

Work History

1-2022
SEO Specialist, Brainrider @ Meta at Brainrider
6-2021 - 1-2022
Digital Marketing Senior Analyst at Accenture Interactive
10-2020 - 6-2021
Marketing Team Lead at Technology Evaluation Centers
6-2018 - 10-2020
SEO & Content Marketing Specialist at Technology Evaluation Centers
1-2014 - 8-2014
SEO & Digital Marketing Assistant at Solopress

Education

2010 - 2013
Bachelor of Arts (BA) from Middlesex University
2008 - 2010
A Levels from South Essex College of Further and Higher Education

More Information

Social Presence :

Prographics :

Exp : 8 Location : Laval, Quebec, Canada Job Level : Junior Designation : SEO Specialist, Brainrider @ Meta at Brainrider
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Insights For Selling To Deeana

During A Call Or A Meeting

DO's

  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Tell them that you are there to help them create visible impact within their organization
  • Refer to testimonials from others in similar positions

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Avoid long winding pitches, stay objective
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Deeana is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Deeana

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Deeana move?

  • Their decision making speed is somewhere in the middle.
  • Can Deeana take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Deeana

Personality Compatibility


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