Demelza Pike

Wildcard
DISC Type : cis

Global Corporate Communications Senior Manager at Malvern Panalytical

United Kingdom

Overview

Demelza Pike is a Global Corporate Communications Senior Manager at Malvern Panalytical, specializing in strategic and crisis communications. A corporate strategic partner, she leverages her expertise and a Diploma in Professional Digital Marketing to lead communication initiatives. She has progressed within Malvern Panalytical, reflecting her growth and capabilities.

Demelza recently launched the companys first stakeholder newsletter, "Material Matters, " to provide insight into the companys impact across various industries.

Personality Overview

Requires Proof

ROI Driven

Curious But Skeptical

They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell They are often friendly and nice, but can sometimes suprise you with their piercing questions

Topics They Care About

Corporate Communications
As the Global Corporate Communications Senior Manager, she leads external and internal communication strategies, including launching the company's first stakeholder newsletter.
Strategic Growth
Expressed excitement for Malvern Panalytical's future growth under the new ownership of KKR, indicating a focus on long-term corporate success.
Stakeholder Engagement
Launched the 'Material Matters' newsletter specifically to offer stakeholders insights into the company's activities and impact in various markets.

Media Appearances

Demelza has no verified media appearances

Work History

7-2025
Global Corporate Communications Senior Manager at Malvern Panalytical
1-2023 - 7-2025
Global Communications Manager at Malvern Panalytical
5-2022 - 8-2022
Local Policing, Confidence and Prevention Communications Manager at West Mercia Police
1-2022 - 6-2023
CIM student at CIM | The Chartered Institute of Marketing
11-2019 - 1-2023
Digital Communications Officer at West Mercia Police

Education

1-2022 - 6-2023
Diploma of Education from CIM | The Chartered Institute of Marketing
Education details unavailable from CIM | The Chartered Institute of Marketing

More Information

Social Presence :

Prographics :

Exp : 9 Location : United Kingdom Job Level : Middle Designation : Global Corporate Communications Senior Manager at Malvern Panalytical
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Insights For Selling To Demelza

During A Call Or A Meeting

DO's

  • Build rapport, it will come handy to handle hard questions later
  • Be prepared for a lot of questions, answer them objectively
  • Ask them questions to understand their needs better while staying affable

DONT's

  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Don't ask them to move fast, let them take their time and digest all the information
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Demelza is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Demelza

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Demelza move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Demelza take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Demelza

Personality Compatibility


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