Denise S. in

Denise S.

Login to view DISC.
Director, Demand Generation at Upshop
📍 Greater Kitchener-Cambridge-Waterloo Metropolitan Area, Canada

Denise is the Director of Demand Generation at Upshop, bringing 15 years of B2B marketing experience in the technology sector. She specializes in turning strategy into action, with expertise in HubSpot and digital lead generation. Colleagues describe her as a collaborative, analytical, and results-driven leader.

Denise has a history of community involvement, having served as a Project Manager for the Brains Networking Group, where she was praised for inspiring her team. She also dedicated four years to ADVB SC, a non-profit organization for marketing and sales professionals in Brazil.

Unique fact: She successfully built the business case and managed the entire migration process from Pardot to HubSpot at a previous company.

Read the full overview →
Experience
5 Years
Current Role
Director, Demand Generation
Job Level
Mid-senior
Location
Greater Kitchener-Cambridge-Waterloo Metropolitan Area, Canada
Personality Overview

How Denise shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics Denise cares about

Demand Generation
Her entire career is focused on demand generation, from strategy to execution using tools like HubSpot. It's the core of her professional identity.
AI in Retail
She recently shared content about how AI-powered forecasting can help convenience stores reduce food waste, indicating an interest in industry-specific technology applications.
+5 more topics Login to view topics
Career

Work history

9-2024
Director, Demand Generation
Upshop
Digital Marketing Consultant
Plans2Perform
5-2023 - 9-2024
Senior Digital Marketing Manager
Invafresh
6-2022 - 4-2023
Digital Marketing Manager
Invafresh
11-2021 - 6-2022
Digital Marketing Manager
Titan ONE
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
Post Degree Diploma
ESPM Escola Superior de Propaganda e Marketing
Certificate
ComSchool & Ecommerce School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

More profiles

Discover additional public profiles from our index.

Adam Boeche, P.E., CFM
Adam Boeche, P.E., CFM
Business Development-Municipal Market
Veregy
KL
Kelsey Langeler
Business Services Manager
Village of Mundelein
AO
Amanda Orenchuk
Director of Community Development
Village of Mundelein
 Freedom Nguyen
Freedom Nguyen
Communications Manager
Village of Mundelein
Unlock the full playbookSee exactly how to sell to Denise. Free, 10 seconds.