Diana Marques

Critic
DISC Type : C

Branding expression and trends at Procter & Gamble

Paulínia, São Paulo, Brazil

Overview

Diana is a creative professional specializing in branding expression and trends at Procter & Gamble. With a background as a senior art director and design coordinator in the pharmaceutical industry, she has extensive experience in brand communication. She holds a Masters degree from FACAMP.

Her background includes applied arts and design studies at the Metropolitan State University of Denver, suggesting she has an international perspective on creativity and communication. She shows interest in major brands like IBM and Procter & Gamble.

Unique fact: Diana has specific experience creating packaging and brand logos for prescription medications in the pharmaceutical sector.

Personality Overview

Information Seeker

Critic

ROI Driven

They don’t appreciate bells and whistles unless backed by data.  They are quite likely to negotiate on pricing or other key terms. They prefer to analyze logically and value objective facts over emotions.

Topics They Care About

Brand Expression
Her current role at Procter & Gamble is focused on branding expression and trends, indicating this is a primary professional concern.
Pharmaceutical Branding
She has significant experience as a design coordinator and graphic designer for pharmaceutical companies like Boehringer Ingelheim and LEGRAND PHARMA.
Creative Coordination
Her past roles as a coordinator of creation and communication highlight her expertise in managing creative projects and teams.

Media Appearances

Diana has no verified media appearances

Work History

6-2023
Branding expression and trends at Procter & Gamble
3-2023 - 5-2023
Diretor de arte sênior at SoloED
5-2022 - 2-2023
Coordenador Design Gráfico / Suprimentos at Boehringer Ingelheim
10-2016 - 9-2021
Coordenador de criação at LEGRAND PHARMA - GRUPO NC
3-2010 - 9-2021
Designer Gráfico at LEGRAND PHARMA - GRUPO NC

Education

3-2018 - 8-2018
Pós-graduação Stricto Sensu - Mestrado Acadêmico from FACAMP - Faculdades de Campinas
1-1999 - 5-2003
Design e Artes Aplicadas from Metropolitan State University of Denver

More Information

Social Presence :

Prographics :

Exp : 17 Location : Paulínia, São Paulo, Brazil Job Level : N/A Designation : Branding expression and trends at Procter & Gamble
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Insights For Selling To Diana

During A Call Or A Meeting

DO's

  • Be formal and objective, they will appreciate it more
  • Be ready to answer many clarity-seeking questions and requests for information
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Do not use very emotional or colorful language
  • Don't give superficial answers, they are easily rattled by them
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Diana is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Diana

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Diana move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Diana take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Diana

Personality Compatibility


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