Dina Handwerk in

Dina Handwerk

Login to view DISC.
Vice President - Direct Mail Acquisitions at Barclays
📍 Hockessin, Delaware, United States

Dina Handwerk is an accomplished marketing executive with over two decades of experience at Barclays and Sallie Mae. She specializes in leading direct mail acquisition strategies for credit cards and loans, focusing on revenue growth and new product launches. She is a graduate of the University of Delaware.

Beyond her corporate role, Dina has a strong creative side, listing photography and graphic design among her professional skills. She also has experience in volunteer management, suggesting a passion for community involvement and organizing teams for a cause.

Unique fact: She combines her expertise in financial services marketing with hands-on creative talents like video production and graphic design.

Read the full overview →
Experience
18 Years
Current Role
Vice President - Direct Mail Acquisitions
Job Level
Senior
Location
Hockessin, Delaware, United States
Personality Overview

How Dina shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics Dina cares about

Direct Mail Strategy
Her current role as VP of Direct Mail Acquisitions at Barclays is centered on leading and optimizing direct mail campaigns to acquire new customers.
New Product Launches
She previously served as VP of Launch Strategy and was part of the team that launched the Barclays partnership with Xbox.
+5 more topics Login to view topics
Career

Work history

10-2024
Vice President - Direct Mail Acquisitions
Barclays
1-2023 - 10-2024
Vice President- Launch & Direct Mail Strategy
Barclays
11-2021 - 1-2023
Vice President- Retail Marketing Strategy
Barclays
10-2019 - 10-2021
Director of Credit Card Marketing
Sallie Mae
5-2017 - 10-2019
Assistant Vice President- Marketing Planning Lead
Barclaycard
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
BS
University of Delaware
Education details unavailable
Ursuline Academy
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

Other Barclays Employees

Explore more public profiles from related professionals.

JB
Joanna Broomhead
Finance Transformation Director - Group Planning & Stress Testing Architecture
Barclays
 Allison Roberts
Allison Roberts
Relationship Director, Corporate Banking
Barclays
 Eithwyn Jones
Eithwyn Jones
Director - Head of Consumer Banking & Payments Operational Resilience
Barclays

More profiles

Discover additional public profiles from our index.

Sarah Jeffery
Sarah Jeffery
Head of Engagement & Insights
National Grid
CC
Carl Caldwell
President
The Coffee Bean & Tea Leaf
 Dana Castaneda
Dana Castaneda
Vice President, Head of Marketing
The Coffee Bean & Tea Leaf®
SB
Stephen Brooks
Head Of Procurement
ScottishPower
Unlock the full playbookSee exactly how to sell to Dina. Free, 10 seconds.