Dirceu F. Vieira in

Dirceu F. Vieira

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Trade Marketing Manager at Seguros Unimed
📍 São Paulo, São Paulo, Brazil

Dirceu is a Trade Marketing Manager at Seguros Unimed, specializing in B2B Marketing, Competitive Intelligence, Incentive Programs, and Events. He strategically aligns marketing efforts with commercial goals to drive business and revenue growth.

He is enthusiastic about his work at Seguros Unimed, frequently sharing posts about company events and achievements, like their notable participation in CONEC 2025 and CONARH. His posts often highlight the companys commitment to security and comprehensive solutions.

Dirceu was part of the team when Folha de S. Paulo won the prestigious Prêmio Caboré for "Best Vehicle of the Year. "

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Experience
24 Years
Current Role
Trade Marketing Manager
Job Level
Middle
Location
São Paulo, São Paulo, Brazil
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Dirceu cares about

B2B Marketing
Dirceu focuses on B2B Marketing, Competitive Intelligence, and Incentive Programs, working closely with commercial teams to boost revenue at Seguros Unimed.
Digital Transformation
He has led digital transformation processes through mindset change and the implementation of apps and technology tools, enhancing business operations.
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Career

Work history

9-2022
Trade Marketing Manager
Seguros Unimed
6-2024
Member of the CNSeg Market Intelligence Committee (by Seguros Unimed)
CNseg - Confederação Nacional das Seguradoras
4-2019 - 9-2022
Commercial And Marketing Director
MiksON AG
12-2018 - 5-2019
Go to Market and Operations Consultant
FIIS Brasil
6-2001 - 12-2018
General Manager of Marketing and Communication at Grupo Folha and its E-commerce
Folha de S.Paulo
In the press

Media appearances

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Education
1999 - 2000
Pós Graduação
University of California, Berkeley
2006 - 2007
Master of Business Administration - MBA
Insper Instituto de Ensino e Pesquisa
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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