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Dom McBrien

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Chief Digital and Omnichannel Officer at John Lewis & Partners
📍 London Area, United Kingdom

Dom McBrien is the Chief Digital and Omnichannel Officer at John Lewis & Partners, with over 20 years of experience in digital transformation and direct marketing. Described as an excellent leader, he focuses on integrating digital and physical channels to enhance customer experiences and drive scalable growth.

Interesting fact: Dom was named the UK Digital Master of the Year in 2016 while serving as the Multichannel Director at The White Company.

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Experience
30 Years
Current Role
Chief Digital and Omnichannel Officer
Job Level
Leadership
Location
London Area, United Kingdom
Personality Overview

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Priorities

Topics Dom cares about

Omnichannel Excellence
His current role and stated mission focus on creating seamless integration between digital and physical retail channels to deliver exceptional customer value.
D2C Growth Strategies
Previously held global responsibility for Direct-to-Consumer sales at Glanbia Performance Nutrition, managing brands like Body&Fit and LevlUp.
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Career

Work history

10-2025
Chief Digital and Omnichannel Officer
John Lewis & Partners
10-2018
Global President D2C at Glanbia Performance Nutrition, CEO Body&Fit
Glanbia Performance Nutrition (GPN)
9-2013 - 9-2018
Multichannel Director
The White Company
2011 - 2013
Multichannel Trading Director
Marks and Spencer
5-2009 - 11-2011
Director of Multichannel
New Look
In the press

Media appearances

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Education
9-1995 - 10-1996
Institute of Data & Marketing
King's College London
9-1993 - 4-1994
The Chartered Institute of Marketing
University of Westminster
1-1989 - 1-1992
Bachelor of Applied Science - BASc
University of Roehampton
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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