Donna LaGasse

Trailblazer
DISC Type : ID

Principal AI/ML & Generative AI Specialist - Retail & CPG at Amazon Web Services (AWS)

Nashville Metropolitan Area, United States

Overview

Donna is a transformational leader at AWS, where she heads Sales and Go-To-Market strategy for AI/ML and Generative AI in the Retail & CPG industries. People who have worked with her describe her as knowledgeable, conscientious, and professional. She holds a BS from North Carolina State University.

Outside of her tech career, Donna is deeply involved in her community. She has a strong focus on philanthropy, demonstrated by her support for various charitable causes and recognition through nominations for community leadership and fundraising awards.

She was nominated for the Leukemia & Lymphoma Societys "Man & Woman of the Year, " a spirited fundraising competition for blood cancer research.

Personality Overview

Friendly But Fast

Assertive

Persuasive

They respond better to a combination of speed and relationship.  They do not mind taking risks and can make hard decisions, if necessary. They like to keep things under control.

Topics They Care About

AI in Retail/CPG
Her current role focuses on leading sales and GTM for AI/ML and Generative AI solutions specifically for the Retail and CPG industries at AWS.
Go-To-Market Strategy
A core specialty mentioned across her professional experience, focusing on sales strategy development and execution for enterprise IT and cloud services.
Community Philanthropy
Nominated for awards recognizing community involvement and fundraising, including the Leukemia & Lymphoma Society's Man & Woman of the Year.

Media Appearances

Donna has no verified media appearances

Work History

8-2024
Principal AI/ML & Generative AI Specialist - Retail & CPG at Amazon Web Services (AWS)
5-2022 - 8-2024
Global Business Development Manager - Consumer Industries | AWS Marketplace & AWS Data Exchange at Amazon Web Services (AWS)
4-2021 - 5-2022
GTM Business Development Manager | Storage - SouthEast at Amazon Web Services (AWS)
6-2017 - 4-2021
Enterprise Regional Territory Manager - Unstructured Data Solutions at Dell EMC
8-2016 - 6-2017
Tennessee Strategic Account Executive at Brocade

Education

BS from North Carolina State University - College of Management

More Information

Social Presence :

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Exp : 25 Location : Nashville Metropolitan Area, United States Job Level : Senior Designation : Principal AI/ML & Generative AI Specialist - Retail & CPG at Amazon Web Services (AWS)
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Insights For Selling To Donna

During A Call Or A Meeting

DO's

  • Showcase existing customers and use case-studies to grab their attention
  • Give them control of the sales process
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.

DONT's

  • Don't make any commitments that you might not be able to fulfill
  • Don’t hesitate from asking them how they truly feel about your product
  • Do not look like someone who doesn’t know what they are talking about

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Donna is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Donna

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Donna move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Donna take some risk or not?

  • They can take risks if necessary.

You And Donna

Personality Compatibility


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