Dorthe Borup Sindberg

Inquirer
DISC Type : dc

Sr. Director, Global Marketing Communication at Danfoss Drives

Denmark

Overview

Dorthe Borup Sindberg is the Sr. Director of Global Marketing Communication at Danfoss Drives, where she leverages her commercial and digital mindset. She has a Masters degree from Aarhus University and is described by colleagues as energetic, intelligent, and highly-respected. Her experience spans over two decades, focusing on creating effective, customer-centric campaigns.

Outside of her professional role, Dorthe is a reflective individual passionate about family and equality, values she explores and reinforces through raising her daughters. She believes deeply in creating collaborative, inclusive environments where people feel respected and valued, much like a family. She also participates in company-sponsored walk/run events.

She recently celebrated her 20-year work anniversary, reflecting on how much she values a workplace with a strong sense of community and collaboration.

Personality Overview

ROI Conscious

Upfront

Hard To Convince

They respond well to confident salespeople.  They care equally about the product and its potential impact. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Team Leadership
She is motivated by developing high-performing teams and believes that the most effective leaders are also dedicated team players who foster collaboration.
Marketing Communication
Her entire career is focused on developing marketing strategies and campaigns that move customers through the sales funnel, with a strong emphasis on digital execution.
Workplace Culture
She champions a social and collaborative work environment where colleagues feel a sense of family, inclusion, and mutual respect.

Media Appearances

Dorthe has no verified media appearances

Work History

8-2023
Sr. Director, Global Marketing Communication at Danfoss Drives
5-2021 - 8-2023
Head Of Marketing Communication Northern Europe at Danfoss
2-2018 - 4-2021
Marketing Communications Director at Danfoss
2-2014 - 2-2018
Marketing Communications Manager at Danfoss
6-2013 - 2-2014
Head of Nordic Market Communication at Danfoss

Education

1999 - 2004
Cand. Mag from Aarhus University
1999 - 2004
Master's degree from Aarhus University

More Information

Social Presence :

Prographics :

Exp : 19 Location : Denmark Job Level : Senior Designation : Sr. Director, Global Marketing Communication at Danfoss Drives
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Insights For Selling To Dorthe

During A Call Or A Meeting

DO's

  • Highlight the competitive differentiation of your product
  • Make sure that you you respond to any queries from them quickly
  • Make sure that they have the necessary authority, they could present false stature sometimes

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Avoid long winding pitches, stay objective
  • Don’t expect them to change their mind quickly if they say no once

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dorthe is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Dorthe

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Dorthe move?

  • Their decision making speed is somewhere in the middle.
  • Can Dorthe take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Dorthe

Personality Compatibility


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