Doug Baratta

Collaborator
DISC Type : is

VP of Trade and Channel Management at Chiesi USA, Inc.

Holly Springs, North Carolina, United States

Overview

Doug Baratta is a seasoned pharmaceutical executive with over 25 years of experience in sales and leadership. As VP of Trade and Channel Management at Chiesi USA, he leads customer-facing operations, including relationships with wholesalers and specialty pharmacies. He holds a Bachelor of Science from the University of South Carolina.

He previously served as the President of Brighton Pharmaceuticals, Inc.

Personality Overview

Example Driven

Fair-minded

Appreciative

They are more likely to opt for solutions that are proven in the market.  Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are. Scenarios where both sides can come out as winners appeal to them greatly.

Topics They Care About

Channel Management
His role at Chiesi USA is centered on managing all wholesale, retail chain, and specialty network accounts for both brand and generic products.
Specialty Pharmaceuticals
He is responsible for establishing and managing Chiesi USA's specialty network, which includes HUBs, specialty pharmacies, and specialty distributors.
Pharmaceutical Trade
His career spans over two decades in trade relations and corporate accounts with companies like Victory Pharma and Eon Labs.

Media Appearances

Doug has no verified media appearances

Work History

3-2017
VP of Trade and Channel Management at Chiesi USA, Inc.
10-2011 - 3-2017
Sr. Director of Corporate Accounts at Chiesi USA, Inc.
7-2004 - 9-2011
President at Brighton Pharmaceuticals, Inc.
7-2004 - 9-2011
Senior VP of Trade Relations at Victory Pharma
10-2003 - 7-2004
National Account Director at Eon Labs

Education

1985 - 1989
Batchelor of Science from University of South Carolina

More Information

Social Presence :

Prographics :

Exp : 26 Location : Holly Springs, North Carolina, United States Job Level : Senior Designation : VP of Trade and Channel Management at Chiesi USA, Inc.
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Insights For Selling To Doug

During A Call Or A Meeting

DO's

  • If possible, involve their colleagues in the sales process
  • Show genuine interest in solving their problems
  • When asking them questions, sound relatable and informal

DONT's

  • Don’t ask too many questions that sound too dry and objective
  • Don’t get into excessive details unless prompted
  • Don’t sound very transactional

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Doug is

  • Relationship and rapport play a major role, followed by low risk and the presence of proof points.
  • Will you ever get a clear answer from Doug

  • They are diplomatic when the need arises; they hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Doug move?

  • They can take their time to reach decisions, even while they stay engaged and friendly.
  • Can Doug take some risk or not?

  • They are unlikely to take many risks.

You And Doug

Personality Compatibility


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