Dr. Felix Cardenas

Critic
DISC Type : C

Managing Partner at Ascendis Capital

New York, New York, United States

Overview

Felix Cardenas is a Managing Partner at Ascendis Capital with over 25 years of global experience in private equity and M&A. An accomplished academic, he serves as a professor at EGADE Business School and has held positions at Harvard Business School, IESE Business School, and The University of Texas at Austin.

Beyond his corporate roles, Felix demonstrates a strong commitment to sustainability and environmental causes. This is evidenced by his previous leadership at a private equity fund under a United Nations mandate and his personal innovations in environmental technology, reflecting a deep-seated interest in creating a positive impact.

Unique fact: Felix holds a patent for a mobile application designed to help individuals calculate, reduce, and compensate for their personal carbon footprint.

Personality Overview

Information Seeker

Negotiator

Precise

They enjoy working alone and do not rely on others very often.  Unless the value is proven by data, they are unlikely to value fancy features. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

Private Equity & M&A
As Managing Partner at Ascendis Capital, he actively pursues acquisitions in the US and Mexico, recently focusing on opportunities driven by nearshoring and favorable LBO conditions.
Entrepreneurship via Acquisition
He teaches courses on this topic, specifically on the "Search Fund" model, at EGADE Business School and participates in related conferences at institutions like Harvard Business School.
Latin American Startups
He authored the book "Financiando el Futuro, " which provides a guide to the venture capital landscape in Latin America, featuring case studies on regional unicorns.

Media Appearances

Dr. has no verified media appearances

Work History

7-2016
Managing Partner at Ascendis Capital
6-2024
Advisory Board Member at Cero Mas Uno Desarrolladores
6-2013
Professor Innovation and Entrepreneurship at EGADE Business School del Tecnológico de Monterrey
12-2012
Visiting Professor Board of Directors for Exponential Growth at IESE Business School
7-2016 - 12-2018
Visiting Professor Entrepreneurial Finance Venture Capital at The University of Texas at Austin

Education

2012 - 2013
Post Doctorate from Harvard Business School
2012 - 2013
Post Doctorate from Columbia Business School

More Information

Social Presence :

Prographics :

Exp : 13 Location : New York, New York, United States Job Level : N/A Designation : Managing Partner at Ascendis Capital
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Insights For Selling To Dr. Felix

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Don’t try too hard to build a relationship with them
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dr. Felix is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Dr. Felix

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Dr. Felix move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Dr. Felix take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Dr. Felix

Personality Compatibility


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