Dupé O. Ajayi

Commander
DISC Type : D

Head of Telling Everybody at Worklution Inc.

New York, New York, United States

Overview

Dupé O. Ajayi is an AI-driven brand strategist and Fractional CCO/CMO who helps mission-driven entities find their voice. She has developed impactful campaigns for organizations like Airbnb. org, Bank of America, and Girls Who Code. Colleagues describe her as thoughtful, dedicated, intelligent, and a passionate leader.

Outside of her strategic work, Dupé hosts podcasts that explore career journeys, personal branding, and culture. She is a Nigerian-American from Brooklyn who loves to run, practice yoga and meditation, and take in various forms of art. She also has a particular fascination with dogs and hot air balloons.

Unique fact: Her voice was featured in the video game "Grand Theft Auto: Vice City. "

Personality Overview

Decisive

Candid & Clear

Risk-Taker

They like to act fast and expect others to do the same.  They respond better to strong and respectful interactions. They are very proud of what they do.

Topics They Care About

AI-Driven Branding
Her professional focus is on the intersection of AI, brand strategy, and mission-driven innovation. She also holds certifications in AI for marketing and non-data scientists.
Mission-Driven Marketing
She has a long history of working with nonprofits and mission-focused organizations like Airbnb. org and Brooklyn Public Library to drive visibility, revenue, and impact.
Equity and Access
She operates by the guiding principle, "if access isn't at the center, she won't be, " a theme reflected across her professional profiles and work.

Media Appearances

Dupé has no verified media appearances

Work History

9-2024
Head of Telling Everybody at Worklution Inc.
11-2021
Global Marketing Lead - Airbnb.org at Airbnb
10-2024
Founder at The Ajayi Effect
4-2019 - 9-2021
Senior Strategist, Marketing & Partnerships at The Shed (NY)
4-2017 - 4-2019
Digital Engagement & Fundraising Lead at Brooklyn Public Library

Education

Communications/Journalism from Hunter College
Marketing and Public Relations for Nonprofits from New York University

More Information

Social Presence :

Prographics :

Exp : 8 Location : New York, New York, United States Job Level : Mid-senior Designation : Head of Telling Everybody at Worklution Inc.
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Insights For Selling To Dupé O.

During A Call Or A Meeting

DO's

  • Hold your ground without indulging in one-upmanship
  • Objectively showcase the impact that your product creates
  • When negotiating terms, help them build an impression that they are the ones calling the shots

DONT's

  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Avoid being too verbose
  • Don’t be in a rush to invite them for a social meet and greet

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dupé O. is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Dupé O.

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Dupé O. move?

  • They can take decisions very fast if you manage to convince them.
  • Can Dupé O. take some risk or not?

  • The risks don’t matter much to them.

You And Dupé O.

Personality Compatibility


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