Dusty Holcomb

Commander
DISC Type : D

CEO & Founder at Arcqus Group

Charlotte, North Carolina, United States

Overview

Dusty Holcomb is the CEO & Founder of Arcqus Group, coaching senior leaders to scale their businesses. As former CEO of Red Stag Fulfillment, he drove hyper-growth, increasing revenue by 52% and doubling net operating income. Colleagues describe him as a disciplined servant leader who excels at operational effectiveness. He holds an MBA from Auburn University.

Dusty is a dedicated mentor and coach who believes professional success starts with self-leadership and personal discipline. He emphasizes owning ones time, priorities, and mindset with clear intention. His approach is rooted in helping leaders move from merely surviving to actively leading their teams and organizations towards significant growth.

Unique Fact: He once told a CEO client that he "didn’t have time to lead his company" to highlight the critical need for intentional time management.

Personality Overview

Very Quick

Decisive

Risk-Taker

They are not always relationship oriented.  They like to move fast and expect the same from others. They take a lot of pride in personal achievements.

Topics They Care About

Leadership Coaching
His current venture, Arcqus Group, is entirely focused on mentoring CEOs and senior leaders to achieve clarity, align teams, and execute growth strategies.
Scaling Operations
As CEO of Red Stag Fulfillment, he successfully transformed the startup into a high-performing, scalable enterprise during a period of hyper-growth.
Servant Leadership
He is described by former colleagues as a true servant leader, and his own content often focuses on empowering teams rather than top-down management.

Media Appearances

Dusty has no verified media appearances

Work History

5-2024
CEO & Founder at Arcqus Group
2-2022
Board Member at HeroWear
5-2021 - 4-2024
Chief Executive Officer at Red Stag Fulfillment
6-2007 - 10-2022
Member at Vistage Worldwide, Inc.
7-2020 - 2-2021
Head of Membership Innovation at AAA-The Auto Club Group

Education

2002 - 2004
Master of Business Administration - MBA from Auburn University
2016 - 2016
Advanced Management Program from Northwestern University - Kellogg School of Management

More Information

Social Presence :

Prographics :

Exp : 18 Location : Charlotte, North Carolina, United States Job Level : Leadership Designation : CEO & Founder at Arcqus Group
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Insights For Selling To Dusty

During A Call Or A Meeting

DO's

  • Objectively showcase the impact that your product creates
  • Hold your ground without indulging in one-upmanship
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.

DONT's

  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dusty is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Dusty

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Dusty move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Dusty take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Dusty

Personality Compatibility


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