Eda Baykal-Caglar, PhD

Critic
DISC Type : C

Director of Clinical Research Patient Engagement at The Michael J. Fox Foundation for Parkinson's Research

Austin, Texas, United States

Overview

Eda Baykal-Caglar is the Director of Clinical Research Patient Engagement at The Michael J. Fox Foundation. With a PhD from Texas Tech University and over a decade in public health, she specializes in embedding the patient perspective into clinical research, focusing on study design, execution, and data-driven engagement programs to improve recruitment and retention.

Based in Texas, Eda is a passionate advocate for public health initiatives and research funding within her community. She actively uses her platform to encourage civic engagement and support for legislative action related to Parkinsons disease, demonstrating a strong commitment to community-wide health outcomes.

Unique fact: Eda began her academic career in physics and biophysics, publishing research on lipid membranes before transitioning into public health and patient advocacy.

Personality Overview

ROI Driven

Precise

Objective Thinker

They enjoy working alone and do not rely on others very often.  They prefer to do logical analysis and value evidence over emotions. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Patient Engagement
Her entire career is dedicated to embedding the patient perspective into every phase of clinical research, from design to execution.
Parkinson's Research
Leads patient engagement for the world's largest nonprofit funder of Parkinson's research and advocates for legislative action like the National Plan to End Parkinson’s Act.
Clinical Trial Innovation
Focuses on developing and disseminating best practices for clinical trial recruitment and retention, serving on the Steering Committee for the Clinical Trials Transformation Initiative (CTTI).

Media Appearances

Eda has no verified media appearances

Work History

3-2023
Director of Clinical Research Patient Engagement at The Michael J. Fox Foundation for Parkinson's Research
4-2023
Steering Committee Member at Clinical Trials Transformation Initiative (CTTI)
6-2017 - 3-2023
Director of Education& Research at CommUnityCare Health Centers
1-2018
Clinical Assistant Professor at Dell Medical School at the University of Texas at Austin
1-2015 - 6-2017
Lecturer/Researcher at Texas State University

Education

BS & MS from Boğaziçi University
Doctor of Philosophy (PhD) from Texas Tech University

More Information

Social Presence :

Prographics :

Exp : 10 Location : Austin, Texas, United States Job Level : Mid-senior Designation : Director of Clinical Research Patient Engagement at The Michael J. Fox Foundation for Parkinson's Research
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Insights For Selling To Eda

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don’t rush them till they have clearly gotten all the necessary information
  • Make extra effort to not seem pushy or confrontational

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Eda is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Eda

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Eda move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Eda take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Eda

Personality Compatibility


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