Eda Sahin

Questioner
DISC Type : c

Senior Content Strategist at notus

Greater Rome Metropolitan Area, Italy

Overview

Eda Sahin is a Senior Content Strategist at notus, where she specializes in creating personal branding strategies for B2B founders and executives. Leveraging her background in finance from roles at Citi and OptionMetrics and her education from Penn State University, she excels at transforming expertise into compelling stories that drive business growth.

Eda is passionate about philanthropy, particularly in the realm of global education. She is actively involved with the non-profit Pencils of Promise, contributing to and promoting fundraising events to support educational initiatives in Ghana, Guatemala, and Laos. She enjoys seeing professionals come together to support important causes.

She helped organize a "Summer In The City" charity event for Pencils of Promise hosted at the Lamborghini Lounge in New York City.

Personality Overview

Systematic

Cautious & Analytical

Not Easily Convinced

They prefer to fully evaluate every situation.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Personal Branding
Her core professional focus at notus is developing personal branding strategies that make B2B founders and executives impossible to ignore.
B2B Growth
She develops and executes strategies for B2B companies, transforming their expertise into stories that drive engagement and business growth.
Compelling Storytelling
A central theme in her work, she focuses on transforming expertise into compelling narratives for brand alignment and driving client success.

Media Appearances

Eda has no verified media appearances

Work History

5-2025
Senior Content Strategist at notus
1-2024 - 5-2025
Business Strategy Projects, Freelance at Self-employed
3-2022 - 2-2023
AVP - Associate Banker at Citi
3-2021 - 3-2022
Account Manager at OptionMetrics
6-2020 - 3-2021
Client Services Analyst at DirectBooks

Education

2014 - 2018
Bachelor of Science (B.S.) from Penn State University

More Information

Social Presence :

Prographics :

Exp : 4 Location : Greater Rome Metropolitan Area, Italy Job Level : Junior Designation : Senior Content Strategist at notus
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Insights For Selling To Eda

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Eda is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Eda

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Eda move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Eda take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Eda

Personality Compatibility


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