EdnaLyn Harding in

EdnaLyn Harding

Initiator · DISC type Di
Founder and Managing Member at Favor and Wealth
📍 Huntsville-Decatur-Albertville Area, United States

Edna Harding is the founder of Favor & Wealth, where she designs profitable revenue systems for scaling CEOs. With over two decades in sales and leadership and a degree from the University of Houston, she has contributed to over $500M in revenue. Colleagues describe her as high-energy, positive, and knowledgeable.

Her work is uniquely anchored in her faith, integrating biblical governance and spirit-led discernment into business strategy. She hosts "The Estherpreneur Podcast, " exploring how faith intersects with entrepreneurship and leadership, viewing peace and joy as essential components of success in business.

She created the "Battle to Booming™" Business Growth System, which combines biblical wisdom with proven leadership development principles.

Read the full overview →
Experience
22 Years
Current Role
Founder and Managing Member
Job Level
Leadership
Location
Huntsville-Decatur-Albertville Area, United States
Personality Overview

How EdnaLyn shows up

Impact-Oriented
Conviction Driven
Risk-Accepting

They don’t mind taking a stand if they believe in something. They respond well to objective pitches but also attach some value to relationships. They usually prefer to drive the conversation.

Priorities

Topics EdnaLyn cares about

Revenue Architecture
Helps CEOs design foundational systems that generate profit, addressing what she calls "revenue architecture problems" rather than just marketing issues.
Faith-led Business
Integrates biblical governance and spirit-led principles into executive advising and hosts "The Estherpreneur Podcast" on this topic.
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Career

Work history

10-2014
Founder and Managing Member
Favor and Wealth
9-2015
Maxwell Leadership Certified Business Consultant, Trainer, and Speaker
Maxwell Leadership
10-2014 - 10-2016
Strategic Sales Executive, Supply Chain Solutions
Mainfreight
10-2012 - 8-2014
Director of New Business Development
Flexible Lifeline Systems, Inc.
12-2011 - 10-2012
Regional Territory Manager
Panther Expedited Services
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
Bachelors
University of Houston, C.T. Bauer College of Business
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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