Edward Cruz in

Edward Cruz

Commander · DISC type D
Founder and CEO at VerticalHorizon.ai
📍 Tucson, Arizona, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
29 Years
Current Role
Founder and CEO
Job Level
Leadership
Location
Tucson, Arizona, United States
Personality Overview

How Edward shows up

Candid & Clear
Very Quick
Strong-Willed

They respond better to strong and respectful interactions. They are not focused on building rapport and relationships. They like to be in a position where they can control the conversation and terms.

Priorities

Topics Edward cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

2-2026
Founder and CEO
VerticalHorizon.ai
10-2024
Founder and Lead AI Architect
MindBoard.ai
4-2024
Head of AI Innovation
Ameritech (American Technology Partners)
5-2015 - 2-2026
Founder/CEO
Go For Vertical
2-2005 - 5-2015
Founder/CEO
Melior Technologies
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
1983 - 1986
Candidate for B.A.
Washington University in St. Louis
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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