Edward J. Sanders

Visionary
DISC Type : Ds

Chair Sponsorship Committee at IFMA

New York City Metropolitan Area, United States

Overview

Edward Sanders is the Founder and CEO of Directed, a company specializing in innovative workplace solutions. His extensive 40-year career began in a print shop and includes an AA from Baruch College. Colleagues and clients often describe him as a trusted, innovative, and respected expert.

Outside of work, Edward shows an appreciation for high-end events, having attended a preshow for the New York Auto Show. He is also a fan of local sports, recently securing season tickets for a New York soccer team, and has an interest in haute couture design.

His hands-on industry experience started at the remarkably young age of 13, working in every stage of production at a local print shop in Brooklyn.

Personality Overview

Risk Tolerant

Big Vision Person

Fast But Thoughtful

They exhibit a rare combination of being result-oriented but patient at the same time.  They are very professional in their approach and can weigh multiple perspectives together. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Integrated Workplace Solutions
His company, Directed, provides comprehensive, single-source marketing and facilities solutions, from architectural signage to online marketing portals for major companies.
Peer-to-Peer Engagement
He champions professional programs that allow decision-makers to learn, network, and develop key relationships in a collaborative, peer-focused environment.
Business Development
In his leadership roles with IFMA, he focuses on creating value and opportunities for sponsors, demonstrating his expertise in fostering professional support networks.

Media Appearances

Ed Sanders, founder at “Directed Online” leaves us with a thoughtful challenge. Featured in Facebook (World Golf Networks)

See Now

Work History

7-2016 - 6-2018
Chair Sponsorship Committee at IFMA
5-2014 - 6-2016
Sponsorship Co-Chair IFMA Greater New York City Chapter at IFMA
1-2009 - 12-2014
Director of New Business Development at Premier Supplies
1-2003
Founder & Chief Happiness Officer at Directed Online
5-1987 - 3-2008
Director of New Business Development at Automation Graphics

Education

1985 - 1987
AA from Baruch College
1982 - 1985
bachelors from Midwood High School

More Information

Social Presence :

Prographics :

Exp : 35 Location : New York City Metropolitan Area, United States Job Level : Leadership Designation : Chair Sponsorship Committee at IFMA
URL has been copied!

Insights For Selling To Edward J.

During A Call Or A Meeting

DO's

  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Stick to your standard pitch and qualifying script, don't try to wing it
  • Focus on the results that your product produces, expect some strategic questions in return

DONT's

  • Don't take their patience for granted, avoid long-winding sermons
  • Don't shy away from asking hard questions, but be extra polite
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Edward J. is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Edward J.

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Edward J. move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Edward J. take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Edward J.

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.