Edward Lefevre

Wildcard
DISC Type : csi

Managing Director at Datashredders Ltd

Wimblington, England, United Kingdom

Overview

Edward Lefevre is the Managing Director of Datashredders, a secure shredding company he co-founded with his late father in 2000. He is responsible for the companys strategic direction, driving its growth across the UK by focusing on security, cost-effectiveness, and customer service. He has a background in agriculture and machinery sales.

Outside of his managing director role, Edward has a foundational background in agriculture, holding a Higher National Diploma in the subject. This earlier career path included a position as a Sales Manager for a farm machinery company, indicating a long-standing connection to the agricultural sector before his venture into data destruction.

He developed his company from its first mobile shredding unit, purchased in 2000, into a leading national service.

Personality Overview

Curious But Skeptical

Requires Proof

Friendly But Slow

They typically tend to be late adopters even when they seem friendly and excited about what you have to sell  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions They are often friendly and nice, but can sometimes suprise you with their piercing questions

Topics They Care About

Secure Data Destruction
As Managing Director, he is focused on providing clients with cost-effective data destruction and "complete peace of mind on security. "
Strategic Business Growth
He has expanded the company's presence throughout the UK and invests in new technology, like the Lindner Micromat shredder, to increase operational capacity.
Family Business Legacy
He established Datashredders with his late father, Robert Lefevre, in 2000 and has since grown the company while managing it solely.

Media Appearances

Edward has no verified media appearances

Work History

4-2005
Managing Director at Datashredders Ltd
1-2000
Partner at Datashredders Ltd
9-1993 - 1-2000
Sales Manager at Fen Farm Machinery Ltd

Education

1990 - 1993
HND Agriculture from Writtle University College

More Information

Social Presence :

Prographics :

Exp : 32 Location : Wimblington, England, United Kingdom Job Level : Mid-senior Designation : Managing Director at Datashredders Ltd
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Insights For Selling To Edward

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Ask them questions to understand their needs better while staying affable
  • Help them understand the risk aspect fully while inspiring confidence

DONT's

  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Don't ask them to move fast, let them take their time and digest all the information
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Edward is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Edward

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Edward move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Edward take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Edward

Personality Compatibility


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