Egio Arruda Junior

Critic
DISC Type : C

Head of Credit at FitBank

Goiânia, Goiás, Brazil

Overview

Egio Arruda Junior is a Partner and Head of Credit at FitBank with over 15 years of experience in technology and innovation. He has a background in computer science from the Federal University of Goiás and an MBA from FGV. Colleagues describe him as an organized, dynamic, and results-focused leader.

He is passionate about leveraging technology for social good, actively supporting the Black Stars community to bring more Black individuals into the tech industry. Egio also engages with the broader developer community by sharing opportunities and attending events like Google I/O to stay current on technology trends.

He received an honor from the City Council of Goiânia for his work promoting diversity in technology.

Personality Overview

Objective Thinker

Precise

ROI Driven

They like to take decisions independently and do not seek others' support often.  Unless the value is proven by data, they are unlikely to value fancy features. They prefer to analyze logically and value objective facts over emotions.

Topics They Care About

Fintech Innovation
His career at FitBank and as CTO of EasyCrédito is focused on providing intelligent technological solutions to democratize and simplify credit operations in Brazil.
Diversity in Tech
Actively supports the Black Stars community, a group dedicated to bringing more Black people into the technology and innovation market.
Cloud-Native Technology
His teams work with advanced cloud-native resources, and he has spoken about modernizing data operations and infrastructure using Google Cloud.

Media Appearances

Egio has no verified media appearances

Work History

1-2025
Head of Credit at FitBank
10-2022 - 10-2025
Head of Data at FitBank
6-2022 - 10-2025
Head Of Technology at FitBank
9-2014 - 12-2023
CTO at EasyCrédito
1-2022 - 11-2023
Professor convidado at Pós PUC Goiás

Education

2019 - 2019
Remote Team Leadership from Insper Instituto de Ensino e Pesquisa
2011 - 2012
MBA from FGV - Fundação Getulio Vargas

More Information

Social Presence :

Prographics :

Exp : 11 Location : Goiânia, Goiás, Brazil Job Level : Mid-senior Designation : Head of Credit at FitBank
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Insights For Selling To Egio

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Tell them what ROI they can expect
  • Be ready to answer many clarity-seeking questions and requests for information

DONT's

  • Do not use very emotional or colorful language
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Egio is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Egio

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Egio move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Egio take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Egio

Personality Compatibility


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