Emiliano Lucas
Director general at Vita Veta
📍 Mexico City, Mexico
Emiliano Lucas is the Director General of Vita Veta, where he leads the companys integral strategy, brand positioning, and national market expansion. He holds a degree in Marketing from Tecnológico de Monterrey and is responsible for curating the companys portfolio of European wood veneers.
Vita Veta is described as the first gallery of natural wood veneers in Mexico and Latin America.
Read the full overview →Experience
1 Years
Current Role
Director general
Job Level
Mid-senior
Location
Mexico City, Mexico
Personality Overview
Personality insights not availableWe need more social data to generate the DISC analysis and selling playbook. The professional details below are still available.
Priorities
Topics Emiliano cares about
Brand Presentation
He is focused on elevating the brand's image, ensuring it is projected professionally and attractively to architects, designers, and interior designers.
European Wood Veneers
His role involves the selection and curation of the company's core product, a portfolio of high-quality European wood veneers, treating each one as a work of art.
Career
Work history
1-2025
Director general
Vita Veta
In the press
Media appearances
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Education
8-2023 - 8-2027
Licenciatura en Mercadotecnia
Tecnológico de Monterrey
Social presence
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