Eniya Mahendran

Supporter
DISC Type : s

Deputy Manager at ICICI Bank

Coimbatore, Tamil Nadu, India

Overview

Eniya Mahendran is a marketing strategist and founder focused on leveraging AI for growth and building connections between technology and people. A graduate of ICFAI Business School, her professional background includes experience as a Deputy Manager at ICICI Bank, grounding her strategic insights in practical business operations.

Passionate about SaaS business development and technological innovation, Eniya is driven to explore new marketing strategies and tools. She believes the best business ideas originate from solving personal, deeply-felt problems, indicating a strong entrepreneurial and problem-solving mindset.

Her career path shows a unique transition from the established structure of banking to the innovative and fast-paced world of founding an AI project.

Personality Overview

Calm

Procedural

Social Proof Driven

They are motivated by the potential impact of their decision on the organization.  They maintain good relationships with everyone, internally and externally. They are unlikely to become strong champions as they don't prefer pushing other people.

Topics They Care About

AI in Marketing
Passionate about exploring AI's role in marketing and growth, describing it as "AI magic" in her professional introductions.
Recruitment Strategy
Believes that hiring fails due to inconsistent evaluation processes rather than a shortage of qualified candidates, showing an interest in optimizing HR systems.
Problem-led Entrepreneurship
Advocates that the most powerful business ideas come from solving problems one has personally experienced.

Media Appearances

Eniya has no verified media appearances

Work History

4-2023 - 6-2024
Deputy Manager at ICICI Bank
2-2022 - 5-2022
Summer Internship at ICICI Bank

Education

6-2021 - 2-2023
PGPM from ICFAI Business School
6-2017 - 5-2021
Bachelor's of Engineering from Sathyabama Institute of Science & Technology, Chennai

More Information

Social Presence :

Prographics :

Exp : 1 Location : Coimbatore, Tamil Nadu, India Job Level : N/A Designation : Deputy Manager at ICICI Bank
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Insights For Selling To Eniya

During A Call Or A Meeting

DO's

  • Pause and ask them if they have any questions
  • Talk about refund and cancellation policy if the need arises
  • Engage other key stakeholders on their side and leverage if they approve of your product

DONT's

  • Avoid saying anything that sounds like a risky proposition
  • Don’t keep pushing them for a straight answer, just make your own conclusions
  • Don’t don the salesperson avatar, be the friendly advisor instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Eniya is

  • Low risk, approval of other stakeholders and successful process-based evaluation are most important for them.
  • Will you ever get a clear answer from Eniya

  • They don’t say no very often, and can take you around in circles sometimes.

Insights For Deal Planning

    How fast (or slow) will Eniya move?

  • They do not like to rush, so they could be slow in making decisions.
  • Can Eniya take some risk or not?

  • They have little risk-appetite and prefer to take decisions that others support.

You And Eniya

Personality Compatibility


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