Enrico Fincato

Observer
DISC Type : ic

Marketing Specialist at Kappa

Rubano, Veneto, Italy

Overview

Enrico is a Marketing Specialist at Kappa, focusing on the planning and execution of football product launches. His expertise lies in developing integrated marketing campaigns across digital, social, and retail channels, leveraging his background in sports marketing from his Masters degree at Master SBS.

His personal and professional interests are deeply intertwined, with a significant passion for sports. He has managed social media for a rugby club and has been heavily involved in the growing esports sector, particularly with professional football clubs like Hellas Verona FC.

He successfully managed social content strategy that helped Hellas Verona FC achieve a top-three ranking for brand reputation in the Italian Esports Observatory report.

Personality Overview

Example Seeker

Value Driven

Curious

They are likely to ask many questions and look heavily for supporting information.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally strong communicators and are not easy to convince.

Topics They Care About

Sports Marketing
His entire career is focused on sports, from managing social media for a rugby union to launching football products for an iconic brand like Kappa.
Esports Growth
He has direct experience building an esports brand for a professional football club, Hellas Verona FC, and follows the eSerieA competition closely.
Digital Content Strategy
He has a proven track record of developing editorial calendars and content strategies to boost brand engagement, particularly with Gen Z audiences.

Media Appearances

Enrico has no verified media appearances

Work History

11-2024
Marketing Specialist at Kappa
5-2024 - 11-2024
Kappa Operational Marketing Intern at Kappa
10-2021 - 3-2024
Social and Digital Content at Hellas Verona FC
9-2021
Social media manager at Patavium Rugby Union
6-2020 - 12-2020
Assistente del responsabile del marketing at Ovation S.r.l.

Education

10-2023 - 9-2024
Master Universitario di 1° Livello from Master SBS
2018 - 4-2021
Master's degree from Università Ca'​ Foscari Venezia

More Information

Social Presence :

Prographics :

Exp : 5 Location : Rubano, Veneto, Italy Job Level : Junior Designation : Marketing Specialist at Kappa
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Insights For Selling To Enrico

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Invite them for a social do but don’t rely solely on the relationship
  • Help them understand the risk aspect fully while inspiring confidence

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Enrico is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Enrico

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Enrico move?

  • They like to analyze well and then make their decisions.
  • Can Enrico take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Enrico

Personality Compatibility


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