Enrique Rodriguez

Examiner
DISC Type : cs

Board Member at Autechnik

Mexico City, Mexico

Overview

Enrique is the CEO and partner of Grupo Servex, a leading Mexican laundry solutions company. An Industrial Engineer with a Masters in Management from IPADE Business School, he is focused on transforming the industry by integrating technology, sustainability, and operational excellence. Colleagues describe him as dedicated and responsible.

While his public profile is focused on his professional endeavors, he expresses immense pride in his companys Mexican heritage and identity. His work is driven by a passion for using business as a platform to improve lives, reduce environmental impact, and serve the community through purposeful innovation.

He is leading the charge in Mexicos laundry market with a vision of "innovation with purpose" to generate well-being for clients and the planet.

Personality Overview

Unexpressive

Status Quo Seeker

Late Adopter

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  They are thorough and always follow a systematic approach. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

Sustainable Business
He focuses on guiding industrial businesses toward profitable, eco-friendly solutions, believing sustainability and profitability can thrive together.
Laundry Innovation
As founder of Lavax and CEO of Servex, he is actively reshaping the laundry industry in Mexico, from industrial services to solutions for compact living spaces.
Automotive Automation
Recently joined the Board of Autechnik, a leader in automation and manufacturing solutions for the automotive industry, indicating a new strategic focus.

Media Appearances

Enrique has no verified media appearances

Work History

10-2024
Board Member at Autechnik
5-2015
Chief Executive Officer at Grupo Servex

Education

10-2023 - 2024
Alta Dirección from IPADE Business School
2021 - 2022
Master from AMI Asociación Mexicana de Inversionistas

More Information

Social Presence :

Prographics :

Exp : 10 Location : Mexico City, Mexico Job Level : Leadership Designation : Board Member at Autechnik
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Insights For Selling To Enrique

During A Call Or A Meeting

DO's

  • Ask them which other stakeholders would be important for this purchase decision
  • Expect them to be slow and cautious, encourage them to ask more questions
  • Be firm in your communication and stay in control

DONT's

  • Don't rely on relationship building even if they act pleasantly
  • Don't push them too hard to make fast decisions, give them time
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Enrique is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Enrique

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Enrique move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Enrique take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Enrique

Personality Compatibility


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