Erica Shipley Brand

Questioner
DISC Type : c

Associate Director, California Climate Program at The Nature Conservancy

San Francisco Bay Area, United States

Overview

Erica has no verified overview

Personality Overview

Cautious & Analytical

Price-Sensitive

Not Easily Convinced

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  It is quite likely of them to ask for pricing or other concessions. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Erica has no verified topics they care about

Media Appearances

Erica has no verified media appearances

Work History

8-2024
Associate Director, California Climate Program at The Nature Conservancy
9-2021 - 8-2024
Program and Policy Specialist, Land Use and Infrastructure at California Energy Commission
4-2015 - 9-2021
California Energy Strategy Director at The Nature Conservancy
3-2012 - 4-2015
Project Director, California Energy Strategy at The Nature Conservancy
12-2008 - 3-2012
Senior Environmental Policy Specialist - Environmental Stewardship at Pacific Gas & Electric

Education

2004 - 2007
Masters of Science from University of San Francisco
1999 - 2003
Bachelors of Science from California Polytechnic State University-San Luis Obispo

More Information

Social Presence :

Prographics :

Exp : 22 Location : San Francisco Bay Area, United States Job Level : Mid-senior Designation : Associate Director, California Climate Program at The Nature Conservancy
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Insights For Selling To Erica

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Share as much information as possible regarding your product
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Erica is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Erica

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Erica move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Erica take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Erica

Personality Compatibility


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