Erik Jonsson in

Erik Jonsson

Critic · DISC type C
Head of Performance Marketing at Nextory
📍 Stockholm County, Sweden

Erik Jonsson is the Head of Performance Marketing at Nextory, bringing over 10 years of experience in SEM, display, and paid social. He focuses on delivering measurable value through data-driven strategies and successfully increased ad spend return by 30% at TUI. Colleagues describe him as knowledgeable and organized.

Outside of his professional focus, Eriks university activities included student radio. His background working with Fenix Outdoor for brands like Fjällräven suggests an appreciation for the outdoors. He is also interested in major technology and travel companies, including Google, Adobe, and SAS.

He holds multiple Google AdWords certifications in Display, Fundamentals, and Search Advertising.

Read the full overview →
Experience
19 Years
Current Role
Head of Performance Marketing
Job Level
Mid-senior
Location
Stockholm County, Sweden
Personality Overview

How Erik shows up

Precise
Negotiator
Objective Thinker

They like to do things independently and don’t look for support from others. Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Priorities

Topics Erik cares about

Performance Marketing
His entire career is focused on performance marketing, with expertise in SEM, paid social, and display to achieve measurable, data-driven results for major brands.
Marketing Strategy
He has led the marketing strategy for global and Nordic companies like TUI and Fenix Outdoor, focusing on campaign synchronization and first-class analysis.
+5 more topics Login to view topics
Career

Work history

2-2024
Head of Performance Marketing
Nextory
10-2022 - 2-2024
Global Performance Marketing Manager
Fenix Outdoor
10-2019 - 10-2022
Nordic Performance Marketing Lead
TUI
9-2018 - 10-2022
Nordic SEM Lead
TUI
11-2015 - 8-2018
Search Director
Starcom Mediavest Group
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2000 - 2004
Master Degree
Linnaeus University
2005 - 2005
Economics
Universidad Rey Juan Carlos
2002 - 2003
Economics
Tecnológico de Monterrey
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Erik. Free, 10 seconds.